The high-profile jury will comprise of Amarjit Batra, RS Sodhi, Dave Thomas, Manoj Kumar, Mohit Khattar, Rakshit Hargave, Sam Balsara, Umang Bedi, Vivek Khanna, Sandeep Kaul, and Salil Kapoor

exchange4media Staff Oct 20, 2015 9:31 AM

In his keynote address at Pitch Top 50 Brands, Batra, CEO of OLX talked about why Indian brands were looking toward cause-related marketing now and said, "We have moved on from being a classical economy to an abundant economy and there is now a need for breaking the clutter..."

Rashi Bisaria Aug 14, 2015 8:09 AM

Minister of Railways, Suresh Prabhu, will be Chief Guest at the gala. The event will begin with a special address by Amarjit Batra of OLX. exchange4media is also hosting a panel discussion around the theme of the event which is "Branding a Purpose versus Purpose of Branding"

exchange4media Staff Aug 13, 2015 8:00 AM

The panel will comprise of industry veterans like Gaurav Mehta of OLX, Apurva Chamaria of HCL Technologies, Sanjay Singal of Dabur, Kaacon Sethi of DB Corp and Vikas Varma of Music Fatafatti. A special address will be made by Amarjit Batra of OLX

exchange4media Staff Aug 11, 2015 7:54 AM

With a 30 per cent increase in ad spends, corporate India is looking at print, digital and on ground innovations for a commensurate rise in sales

Abid Hasan Sep 11, 2014 8:01 AM

Top marketers at exchange4media's CMO League analyse how tier II and III cities are potentially big growth drivers and highlight the importance of customising solutions for these markets

Rashi Bisaria Sep 9, 2014 8:48 AM

Festive season likely to bring more cheer to the company that has already seen a spike in users with the comedian as brand ambassador, says Amarjit Batra, CEO, OLX

Abid Hasan Sep 9, 2014 8:03 AM

The first phase of the tie-up will start with a joint marketing campaign urging consumers to upgrade by selling their used products on OLX.in before buying new products on Flipkart

exchange4media Staff Aug 7, 2014 8:30 AM

As part of branding, the train's exterior has been made to look similar to the Mumbai local train with the remaining wrapped in OLX's brand colour orange

exchange4media Staff Jun 24, 2014 7:54 AM

Amarjit Batra, CEO, OLX India, narrates the eventful four year journey of OLX in India at Pitch CMO Summit 2014 in Delhi

Devansh Sharma Mar 28, 2014 7:55 AM

“A central body should regulate & monitor outdoor locations to make it a clean & transparent media for advtg,” says Amarjit Batra, Country Head, OLX India

Priyanka Nair Apr 1, 2013 8:08 PM

OLX’s ‘Badi badi baatein’ resonates but the TVC has somewhere got too complex in trying to do many things, say experts

exchange4media Staff Oct 9, 2012 9:17 PM

Olx, with creative agency Saatchi & Saatchi, has expanded the idea of ‘everything sells for a price at Olx’ in a new campaign using radio and OOH

exchange4media Staff Jul 13, 2012 9:01 PM

Olx, with creative agency Saatchi & Saatchi, has expanded the idea of ‘everything sells for a price at Olx’ in a new campaign using radio and OOH

exchange4media Staff Jul 13, 2012 9:01 PM

Carrying on with its ‘Bech de’ campaign, OLX’s new TVCs further strengthen the “everything sells for a price” proposition

Priyanka Nair Jan 19, 2012 8:57 AM