e4mrecap: The Week That Was

A quick recap of some of the most important stories that you may have missed in the week gone by

e4m by exchange4media Staff
Updated: Jan 6, 2018 8:20 AM

The first week of 2018 was full of industry happenings and movements. McCann Worldgroup India won Effie India Agency Of The Year while O&M India bagged the Grand Effie on January 5. In other big news, Dentsu Aegis Network has bagged the consolidated digital mandate for FMCG major ITC. The mandate is said to be in the region of Rs 60 crores and includes search engine, social media, digital creatives and all other verticals. This week, we also threw a spotlight on  Viacom 18, COO Raj Nayak, completing a silver jubilee in the television industry.
The industry has already geared up for IPL 2018. RCB has retained Virat Kohli For Rs 17 crore while MS Dhoni and Rohit Sharma were retained For Rs 15 Cr. In a major media movement, Paritosh Srivastava was appointed COO of Publicis Beehive. 
Raj Nayak Completes 25 Years In TV, Industry Raises A Toast

DAN Wins ITC’s Consolidated Digital Account

Paritosh Srivastava Appointed COO Of Publicis Beehive

IPL 2018: RCB Retains Virat Kohli For Rs 17 Cr; Dhoni, Rohit Retained For Rs 15 Cr
McCann Worldgroup India Wins Effie India Agency Of The Year; O&M India Wins Grand Effie

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