#e4mwebinar: Join DOOH expert Barry Frey Live from New York at 5.30 PM today

Barry Frey, President & CEO, Digital Place-based Advertising Association, will speak on 'Out of Home in the times of Stay at Home'

e4m by exchange4media Staff
Updated: Apr 30, 2020 9:25 AM
Barry Frey

As part of the #e4mwebinar series, Barry Frey, President & CEO, Digital Place-based Advertising Association (DPAA) will be joining us LIVE  from New York today at 5.30 PM. The webinar will be streamed on Zoom, Facebook, Twitter, YouTube and exchange4media website.

Frey will be speaking on 'Out of Home in the times of Stay at Home'. As we know, the ongoing global lockdown has hit the outdoor sector the most given its dependence on people out on streets, highways, malls and airports.

The loss to the industry has already forced mergers, shut downs, lay-offs and pay cuts across the world. During this LIVE session, Frey will also touch upon aspects like - how the outdoor industry is coping with the business challenges that COVID-19 has brought to the sector, measures taken by industry players to minimise the impact of the pandemic, the impact on ad spending and the road to recovery.

To register for this super session you can use the link given here. 

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