Star Plus leads the urban market: BARC Week 47

In overall market, Zee Anmol's Kumkum Bhagya bags the first spot in top five programming list while Naagin-3 on Colors leads in urban market

e4m by exchange4media Staff
Updated: Nov 29, 2018 3:06 PM

Zee Anmol continued to lead the overall market with 839 million impressions, followed by Star Bharat on second slot with 759 million impressions and Star Plus on the third spot with 707 million impressions, according to Broadcast Audience Research Council (BARC) India Week 47 data.

Zee Anmol’s Kumkum Bhagya bagged the first slot with 14.2 million impressions followed by Colors’ Naagin on second slot with 13.6 million impressions and Zee TV’s Kundali Bhagya bagged the third spot with 11.60 million impressions. Star Bharat’s Radhakrishn and Zee TV’ Kumkum Bhagya had 11.18 mn and 11.14 million impressions respectively.

Hindi GEC Urban

Star Plus regained its leadership position this week with 495 million impressions followed by Sony Entertainment Television on second solt with 446 million impressions and Zee TV on third slot with 419 million impressions . Colors and Star Bharat stood at number four and five with 412 million impressions and 372 million impressions respectively.

Colors’ Naagin3 continued to dominate the list of top five programmes in the urban market with 9 million impressions. Zee TV’s Kundali Bhagya bagged the second spot with 7.3 million impressions followed by Kumkum Bhagya on the third spot with 6.8 million impressions. Star Plus’ Kulfi Kumar Bajewala stood at number four with 6.5 million impressions whereas Star Bharat’s Radhakrishn grabbed fifth spot with 6 million impressions

Hindi GEC Rural

Zee Anmol continued to lead the rural market with 684 million impressions, followed by Star Utsav on the second spot with 491 million impressions and Sony Pal on the third with 428 million impressions. Star Bharat and Dangal TV stood on the fourth and fifth positions with 386 million and 349 million impressions, respectively.

Zee Anmol’s Kumkum Bhagya continued to lead the list of top five programmes with 11.9 million impressions followed by Mahek on the same channel with 8.5 million impressions on second slot and Dangal TV’s Ramayan  stood on three with 7.1 million impressions. Star Utsav’s Rabba Ve and Sony Pal’s Taarak Mehta Ka Ooltah Chashma bagged fourth and fifth spots with 6.3 mn and 6.2 million impressions respectively.


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