My new show is a human celebration of sports: Boria Majumdar

In an interview with exchange4media, Majumdar spoke about the key highlights of his new series, the rise of multi-sporting culture in the country and more.

e4m by exchange4media Staff
Updated: Dec 6, 2019 9:49 AM
Boria Majumdar

Noted sports journalist, academician and author, Boria Majumdar, who is the Consulting Editor, Sports at India Today has come up with a new show —'India Today Inspiration' -- a series of conversations with some of India's biggest sporting legends.

In the first episode which was aired recently, Majumdar had a candid conversation with ace cricketer Virat Kohli who presented an uncut and unfiltered version of himself as he talked on a range of issues from India's exit from World Cup 2019 to his fitness in a candid chat with him.

In an interview with exchange4media, Majumdar spoke about the key highlights of his new series, the rise of multi-sporting culture in the country and more.


What was the inspiration behind your new show?

I have studied sports academically and I have been able to interact with good athletes back-stage. What you see on the surface is their achievements, their lives are a public book and yet they are not. We really need to understand that they are not super humans and are like any other human beings. Yet they have some super-human abilities which is why they are out there performing. For me it was important to project the sporting icons beyond the game. Whether it is Tendulkar or Kohli, they are larger than life. So it was important for me to present to the fans their sporting icons in a manner that has not been done before.

What would you call the key differentiators of the show?

It is a human celebration of sports, in good and bad. It is a conversation between two people. Obviously it's a celebration. If through this show, even one individual decides to pickup sports and feels inspired. I'm a massive winner.

In your view, how has the Indian sports landscape evolved  evolved over the years?

We haven't moved yet, but we are. The future is bright. There was a massive opportunity in 2012 post London, we proved that; there was a massive opportunity in 2010 with the Commonwealth games in India. We blew that. There will be another massive opportunity in Tokyo. Tokyo promises to be the best ever Indian Olympic year. We will win medals in multiple disciplines. Shooting, wrestling, boxing, badminton, at least. And the moment we are able to do that. There will be some sort of revolution. We have to take advantage of that. 

We are definitely no longer one cricketing nation. We definitely are on the way to becoming a multi-sports nation, but it was very important that we make use of Tokyo 2020 and use the opportunity.  Also, there is a disconnect, it is between any high performance sport and the sport being played as a habit or a lifestyle.

Look at where Canada's Olympic champions are coming from and America's Olympic champions are coming from, it is from the educational framework. I think for that India needs to do tremendously more because unless you are able to integrate education with sports, there will always be a problem. I see initiatives by the government, by private players happening, but you have to integrate academics with sport.

In the wake of multi platforms, how critical is TV as a medium for sports lovers?

There is absolutely no debate that you will be consuming more on your smartphones. That is why the show is available on digital. That is why the show is available in multiple clips. Because people's attention span is short-lived.

So the show has been made available on multiple platforms, whether you see India Today or Aaj Tak’s digital handle, we have a YouTube channel and it is available on television. And if you see multiple stories have been put out in the print medium. I think what we need to do is look at synergy. You have to put it out across mediums for people to consume and absorb. You cannot discriminate one medium for the other. There are still conventional television watchers who would love to watch the show sitting in their rooms in the evening on a Sunday.

There are viewers who will watch it on their smart phones while coming back from office. There are people who will want to watch the highlights in terms of the specific points that they want to consume. So we have tried to break it down into digital, television and print.


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