Broadcasters prep for new shows even as pandemic poses challenges
Show production has been an uphill task for broadcasters, despite which fresh seasons of KBC, Kuch Pyaar Ke Rang Aise Bhi, India's Best Dancer, etc. are already in the pipeline
Despite facing several challenges in the pandemic, broadcasters and television producers have already started prepping for the new show launches.
For instance, Sony Entertainment Television (SET) has started airing promos for its upcoming shows, including registration promo of Kaun Banega Crorepati (KBC) 11, participation promo of India's Best Dancer Season 2, and announcement of Kuch Rang Pyaar Ke Aise Bhi Season 3. However, the channel hasn't announced the launch date of these shows.
The shooting for Colors' reality show Khatro Ke Khiladi has already commenced in Cape Town.
When the Maharashtra government announced a complete lockdown in April, it also led to the halt of shoots for television, web series, and films. To avoid a dependence on re-runs like last year, broadcasters and producers decided to continue shooting outside Maharashtra.
However, not all content plans or show schedules are running on time. The lockdown has derailed the content plans for most of the broadcasters. Some of the shows that were supposed to launch in May or June have been put on hold due to the challenges of shooting outside Maharashtra. The increased COVID cases have pushed several state governments to impose strict lockdown, making producers shift shoots to other states again. For instance, those who were shooting in Goa earlier have now moved to a different location.
"Right now, the focus is to telecast fresh content of our existing shows for which we are following strict guidelines on the sets. Even though most of us are shooting shows in different cities, the challenges have increased further. We don't know what will happen next. Travelling from one location to another with the entire cast and crew is not easy," informed a senior executive of the leading broadcaster.
"There are delays in the plans and the shows that were planned to launch in June and July. But we are hopeful that by next month we might be able to start shooting in Maharashtra and if this happens, everything will start according to plans," he further added.
Ranjit Thakur, the co-founder of Frames Production, is currently shooting for Super Dancer Chapter 4 in Daman. The show airs on SET on weekends. Thakur said that they have also started working on the second season of India's Best Dancer. "There has not been any delay in the schedule for us. IBD will be launched at the right time as we planned. We are hopeful that by end of July 2021 the show will go on-air."
Similarly, Sony has released a promotional video of its upcoming show Kuch Pyaar Ke Rang Aise Bhi Season 3. Talking about the show, Yash Patnaik, founder and CEO of Beyond Dreams Entertainment, told that he is expecting to start shooting for the show from June 1. The producer who is currently shooting in Siliguri said, "We are waiting to begin to shoot in Mumbai. From script to costume everything is ready for the show. We are hopeful that we will be able to start shooting from June 1."
He added, "The scheduled of the shows have been affected. COVID has definitely delayed the launch of new shows and other few things because nobody expected a lockdown. We are living in challenging times and everyone has to make some adjustment with that."
Some of the shows which got delayed due to COVID are expected to launch in July. For instance, the launch of the Star Plus shows Zindagi Mere Ghar Aana and Star Bharat show Lakshmi Ghar Ayi were postponed and are now expected to launch in July this year. As per the media reports, ZEE TV is also planning to launch six new shows.
Hats Off Production, founder, JD Majethia and the chairman of the Indian Film and TV Producers Council (IFTPC) who has begun the shoots of his show Wagle Ki Duniya - Nayi Peedhi Naye Kissey in Silvassa, said, "Maharashtra was going from bad to worst in terms of COVID cases. Hence they imposed the lockdown for 15 days and when they some positive outcome it was again extended. Now, the number of cases is going down; we are hopeful that we will be exempted when the government will announce the next lockdown. We will be able to shoot in the bio-bubble from next month."
"We have supported the government throughout even though we all are shooting for shows under extreme circumstances. Despite spending more money, we are still not making profits. It is also our responsibility to entertain people through our shows in this lockdown. We are expecting that government will allow us to shoot in our studios from next month. We will be writing to them soon to allow us to shoot."
Majethia stopped the shoots of his show Wagle Ki Duniya after its cast tested positive. "We didn't shoot until all my actors got well. We didn't compromise in our content and when we came back, people welcomed us with high TRPs because we didn't produce episodes for the sake of producing," he added.
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Longest-ever DD Free Dish auction gives Prasar Bharati Rs 1069 crore
The average price per slot stands at Rs 16.5 crore
By Sonam Saini | Mar 21, 2023 8:49 AM | 3 min read
Public broadcaster Prasar Bharati has mopped up Rs 1069.60 crore from the e-auction of 65 MPEG-2 slots on DD Free Dish. The broadcaster's total revenue has seen a 66 per cent jump compared to last year's auction.
On the last day of the auction on Monday, seven slots were sold, with the highest bid of Rs 18.7 crore coming from Bflix. Other channels that secured the slots on the last day were Enterr10 (Rs 17 crore), GNT (Rs 17.9 crore), India TV (Rs 18.65 crore), Bharat 24 (Rs 17.15 crore), ABZY Cool (Rs 16 crore) and Sun Marathi (Rs 18.5 crore).
This is the first time in the history of DD Free Dish auction that the process went on for eight days. The auction was conducted over the weekend as well.
The auction saw participation of broadcasters from different genres. However, the big four networks' Hindi general entertainment channels Star Utsav, Zee Anmol, Sony Pal and Colors Rishtey stayed out of the auction.
"The revenue could have gone up if these four channels had participated," said industry sources.
The average price per slot this year stands at Rs 16.5 crore.
In the Bucket A+ category, which comprises Hindi GECs, 11 slots were sold for Rs 189.65 crore.
Last year, there were six slots in this category which were sold for Rs 91.1 crore. The highest bid in this genre was made by The Q India for Rs 17.9 crore. Other channels that bagged the slots were Dangal, Shemaroo TV, Manoranjan Grand, Manoranjan TV, Big Magic, Shemaroo Umang, Nazara, Dangal 2, Ishara TV and Shemaroo Ashirwad. The base price for this category last year was Rs 15 crore.
Under the Bucket A (movie channels), 19 slots were sold for Rs 329.55 crore this year. The highest bid in this category was made by Zee Anmol Cinema for Rs 24.05 crore. In fact this was the highest price ever paid for a movie channel slot in the history of DD Free Dish auction. Last year, 16 slots were sold for a total of Rs 166.55 crore in this category.
Under Bucket B, which comprises (music Hindi channels, sports, and all channels of Bhojpuri languages), 12 channels were sold for Rs 206.85 crore. The highest bid in this category was by Zee Biskope for Rs 22.1 crore. The lowest bid in the music genre was made by 9XM for Rs 15.2 crore.
Sources said, “The best bid came from 9XM, a music channel. They strategically waited for their turn and took a slot at Rs 15.2 crore, which is well below the average price paid for the other six music channel slots.”
Under Bucket C (Hindi news channels), 12 channels secured slots for Rs 199.1 crore in this year's auction. News18 India paid the highest price for the first slot at Rs 19.85 crore. Other channels that secured slots were Aaj Tak, TV9 Bharatvarsh, R Bharat, Zee News, ABP News, NDTV India, News Nation, Times Now Navbharat, Bharat 24, India TV and GNT.
In the 2022 e-auction, the pubcaster earned Rs 120 crore from the sale of 14 slots in this category.
Under Bucket D (all other remaining genre of Hindi, devotional channels, all genre of marathi, Punjabi and Urdu channels and news english channels), 10 slots sold out for Rs 144.45 crore. At Rs 18.5 crore, the top bidder in this category was Sun Marathi. Under Bucket R1 only one channel, Popular TV, bagged the slot for Rs 3.05 crore.
Compared to 2023, in 2022, the pubcaster earned Rs 645 crore from the allotment of 59 MPEG-2 slots.
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FreeDish e-auction ends, Prasar Bharati earns Rs 1073 crore from 65 slots
On the last day on Monday, seven slots were auctioned. The highest bid came from Bflix
By exchange4media Staff | Mar 20, 2023 6:43 PM | 1 min read
Public broadcaster Prasar Bharati has mopped up Rs 1073 crore from the e-auction of 65 MPEG-2 slots on DD Free Dish.
On the last day of the auction on Monday, seven slots were sold, with the highest bid of Rs 18.7 crore coming from Bflix. Other channels that secured the slots on the last day were Enterr10 (Rs 17 crore), GNT (Rs 17.9 crore), India TV (Rs 18.65 crore), Bharat 24 (Rs 17.15 crore), ABZY Cool (Rs 16 crore) and Sun Marathi (Rs 18.5 crore).
This is the first time in the history of DD Free Dish auction that the process went on for eight days. In fact, the auction was conducted over the weekend as well.
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enba: Prasanth Kumar joins jury panel
Kumar is the CEO of GroupM-South Asia
By exchange4media Staff | Mar 20, 2023 8:19 AM | 1 min read
Prasanth Kumar, CEO - GroupM South Asia, has joined the exchange4media News Broadcasting Awards (ENBA) jury panel. Kumar, popularly known as PK, has over 25 years of industry experience.
Before joining GroupM, Kumar was associated with companies like Pepsi, The Hindu, The Media Edge & McCann Erickson.
Kumar is currently President of AAAI for the 2022-23 term.
The exchange4media Group formulated enba in 2008 with the sole objective of recognizing the best in television news. The awards recognise and acknowledge industry leaders who are responsible for shaping the future of television broadcasting in India. This year, ENBA is in its 15th edition. The grand jury this year will be led by Sunil Arora, a senior bureaucrat and former Election Commissioner of India.
In the previous editions, the enba jury was led by Harivansh Narayan Singh – Deputy Chairman, Rajya Sabha, Dr Kiran Karnik – Former President – Nasscom, Dr Nasim Zaidi - Former Chief Election Commissioner of India, SY Quraishi – Former Chief Election Commissioner of India, N Ram – Chairman, Kasturi & Sons Ltd., Former Editor–in-Chief The Hindu and Group Newspapers, Sanjay Gupta – Managing Director – Star India.
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Free Dish e-auction: 25 channels pick up slots in rounds 2 & 3
According to sources, the pubcaster has mopped up approximately Rs 409 crore in these two rounds; bidding for remaining rounds to continue on March 20
By Sonam Saini | Mar 20, 2023 8:01 AM | 2 min read
Prasar Bharati continued the e-auction for vacant MPEG-2 slots on DD Free Dish on the weekend with 25 channels picking up slots in rounds 2 and 3.
The starting receive prices for each round were Rs 16 crore and Rs 13 crore, respectively.
While the buckets eligible for bidding in round 2 were A+, A, B, C, D and R1, round 3 saw bidding for buckets A, B, C, D and R1.
According to industry sources, the pubcaster has mopped up approximately Rs 409 crore in these two rounds.
The channels that secured slots in round 2 were Sony Wah (Rs 20.25 crore), Star Gold Thrill (Rs 17.85 crore), Colors Cineplex Bollywood (Rs 17.5 crore), Shemaroo Ashirwad (Rs 17 crore), Dangal 2 (Rs 16.8 crore), Shemaroo Umang (Rs 16.65 crore), Nazara (Rs 16.6 crore), Manoranjan Prime (Rs 16.7 crore), Goldmine Bollywood (Rs 16.7 crore), Ishara (Rs 16.75 crore), Goldmines (Rs 16.9 crore) and B4U Music (Rs 17.05 crore).
The channels that picked up slots in round 3 were Showbox (Rs 17.05 crore), Dil Se (Rs 17.05 crore), Filmachi (Rs 16.7 crore), Goldmines (Rs 15 crore), Aastha Channel (Rs 15.05 crore), Times Navbharat (Rs 15.15 crore), another slot by Goldmines (Rs 15.35 crore), B4U Bhojpuri (Rs 15.05 crore), Bhojpuri Cinema (Rs 15.1 crore), News Nation (Rs 15.05 crore), Aaj Tak (Rs 15.1 crore), 9XM (Rs 15.2 crore) and Movie Plus (Rs 15.2 crore).
In round 1, 33 channels bought slots for over Rs 538 crore.
The pubcaster has so far earned around Rs 947 crore from the e-auction. The remaining rounds (i.e. rounds 4, 5, 6 and 7) will go up for bidding on March 20.
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Madan Bahal joins enba jury panel
Bahal is the Co-Founder and Managing Director of Adfactors PR
By exchange4media Staff | Mar 18, 2023 8:30 AM | 1 min read
Madan Bahal, Co-Founder and Managing Director of public relations firm - Adfactors PR, has joined the exchange4media News Broadcasting Awards (ENBA) jury panel. Over the past 25 years, Bahal has served as a lead communication counsel in many of the milestone events of Corporate India, including fundraises, M&As, disputes, litigations, issues, and crises.
Bahal is known for providing leadership to the Indian PR industry during major events such as the global financial meltdown in 2008, and the two years of the Covid-19 pandemic. He is also a member of the governing council of The Yoga Institute, Mumbai – the world's oldest body of organised yoga teaching.
In September 2022, the Arthur W. Page Society inducted Bahal into its Hall of Fame. In October 2020, PRovoke recognised his firm Adfactors PR as one of the seven global agencies of the decade.
enba was formulated by the exchange4media Group in 2008 with the objective of recognizing the best in television news, and for rewarding industry leaders who have shaped the future of television broadcasting in India. This year, enba is in its 15th edition, and the jury will be led by Sunil Arora, a senior bureaucrat and former Election Commissioner of India.
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Free Dish e-auction: 7 slots of Bucket D sold out for over Rs 79 cr
Zee Chitramandir, Zee Punjabi, Fakt Marathi, Shemaroo MarathiBana, Manoranjan Movies, Sanskar TV and Sun Marathi picked up the slots
By exchange4media Staff | Mar 18, 2023 7:50 AM | 1 min read
Prasar Bharati has mopped up over Rs 79 crore from the sale of seven slots under Bucket D of the DD Free Dish e-auction.
This bucket comprises all other remaining genres of Hindi, Devotional/ Spiritual/Ayush, all genres of Marathi, Punjabi and Urdu channels and news and current affairs (English) channels. The base price was Rs 6 crore.
Sources close to the development confirmed six channels that picked up the slots were Zee Chitramandir (Rs 13.40 crore), Zee Punjabi (Rs 12.45 crore), Fakt Marathi (Rs 12.65 crore), Shemaroo MarathiBana (Rs 13 crore), Manoranjan Movies for Rs (13.4 crore), Sanskar TV (Rs 14.6 crore) and Sun Marathi.
Bucket D has eight slots, out of which seven have been sold out. Bidding for the eighth slot will continue today.
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Free Dish e-auction: ABP News picks up 6th slot for Rs 17 cr
The six slots under Bucket C category have been secured by News18, Republic Bharat, TV9, Zee News, NDTV and ABP News
By exchange4media Staff | Mar 17, 2023 12:23 PM | 1 min read
ABP Network has picked the last slot on DD Free Dish. According to sources, ABP News secured the last slot on DD FreeDish for Rs 17.10 crore.
Under Bucket C, which comprises news and current affairs (Hindi) channels, News18, Republic Bharat, TV9, Zee News, NDTV and ABP News bagged the slots. The base price for the bucket was Rs 7 crore.
Prasar Bharati has now made Rs103.15 crore from the six slots under Bucket C.
The highest price paid in this category was Rs 19.85 crore.
As reported earlier by exchange4media, News18 bought the first slot for Rs 19.85 crore, Republic Bharat secured the second one for Rs 16.55 crore, TV9 took the third slot for Rs 14.55 crore, Zee News bought the fourth slot for Rs 15.5 crore and NDTV bought the slot for Rs 16.55 crore.
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