RAM Week 38: Fever FM leads in Mumbai and Delhi again
Radio City and Radio Mirchi retain top positions in Bangalore and Kolkata, respectively
In Week 38 of the RAM ratings, Fever FM continued to retain its leadership position in Mumbai and Delhi. Radio City and Radio Mirchi retained the top positions in Bangalore and Kolkata, respectively.
In Mumbai, in a universe of 12.2 million listeners, Fever FM ruled with 18.1 per cent share, followed by Radio Mirchi with 13.5 per cent. Big FM climbed up to third spot with 13.3 per cent. Early morning followed by afternoon and mid-morning time band observed highest listenership on total radio.
Fever FM continued to lead in Delhi as well, with 19.2 per cent share in a universe of 16.5 million listeners. Radio City held on to second spot with 13.1 per cent. Mirchi took the third spot with 12.2 per cent. Early morning followed by afternoon and mid-morning observed highest listenership on total radio.
In Bangalore, in a universe of 5.3 million listeners, Radio City maintained its leadership with 25.8 per cent share, followed by Big FM and Radio Mirchi. Both retained their spots with 18.9 and 17 per cent share, respectively. Afternoon followed by evening and mid-morning observed highest listenership on total radio.
Radio Mirchi, Fever FM and Big FM retained the top three spots in Kolkata in a universe of 9.5 million listeners, with a share of 19.2 per cent, 18.1 per cent and 16.6 per cent respectively. Morning followed by afternoon and mid-morning observed the highest listenership on total radio.
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