Power-packed panels, game-changing insights from industry titans at Pitch BFSI Summit

The third edition of the Pitch BFSI Summit is set to bring together some of the sharpest minds and influential voices from the banking, financial services, and insurance (BFSI) industry. With a strong focus on shaping the future of the sector, the summit promises power-packed panel discussions featuring top leaders, innovators, and policymakers. The upcoming edition of the conference will be held on September 24 in Mumbai.

The conference will dive deep into the latest trends and emerging opportunities that are redefining the BFSI ecosystem. From digital transformation and fintech partnerships to AI-driven customer experiences and sustainable finance, the panels will cover a broad spectrum of critical areas.

The panel discussions featuring industry experts will share insights into the latest trends, pressing challenges, and emerging opportunities in the sector covering everything from digital innovation and regulatory shifts to customer trust and future-ready business models.

The first panel discussion of the summit will be on the topic ‘Creators, Credibility & Compliance: Winning with FinFluence’, where experts will share insights on how BFSI brands can ensure that the creators they collaborate with build consumer trust rather than compromise it, the best practices for balancing creative freedom with regulatory compliance in influencer-led campaigns, ways to manage brand safety and ensuring factual accuracy when creators simplify complex financial products and more.

The panellists include Somesh Surana, Joint President - Digital Business Group & Marketing, HDFC Ergo; Vikramjeet Bhayana, Head of Marketing, Bajaj Allianz General Insurance; Sapna Desai, CMO, ManipalCigna Health Insurance; Neha Sawant, VP and Head of Marketing, ZebPay; Shweta Papriwal, Senior Vice President, Marketing & Communication, BlinkX by JM Financial and Prashant Choudhari, Head of Marketing, Fino Payments Bank, while the session will be chaired by Manan Kapur, Sr Partner, YAAP.

The second panel discussion will be on the topic ‘Purpose & Profit: Protecting People, Powering Trust in a Digital-First World’. The panellists will discuss how brands can embed anti-scam education and online safety literacy, Strategies for integrating consumer protection, digital fraud awareness, Tools, data frameworks, and KPIs to evaluate ROI of fraud-awareness initiatives and more.

The panellists are Ranabir Bose, Head of Marketing, Aditya Birla Sun Life Mutual Fund; Geetanjali Sachwani, VP & Head - Marketing, Franklin Templeton Asset Management (India) Pvt. Ltd.; Shekhar Saurabh, Head of Marketing, Tata AIG General Insurance; Ashish Morone, EVP & Head – Brand & Marketing Communications, HDFC Bank; Rajiv Prabhakar, CDO, Axis Securities; Krunal Patel, Head of Marketing and Corporate Communication, NSE; Rohit Jindal, Co-founder, Mygate Subhankar Sengupta, CMO & Country Head – Alternate Channels, IndiaFirst Life Insurance Company Ltd while the panel will be moderated by Russhabh R Thakkar, Founder and CEO, Frodoh.

The third panel discussion will be on the topic ‘The BFSI Advertising Playbook: Navigating Media Choices for Maximum Impact’ where experts will explore how brands are balancing traditional strengths like print with the opportunities of digital, social, and experiential to craft more effective campaigns.

The panellists include Ameya Ingle - Head Marketing & Digital Sales, ICICI Prudential AMC Ltd; Amit Bhandare, Head – Marketing & Corporate Communications, Yes Securities; Argho Bhattacharya, Head of Marketing, PayU; Varun Mundra, Group Head- Media & Innovations, Motilal Oswal Financial Services; Noel Mascarenhas, Head of Marketing, Aadhar Housing Finance Ltd.; Shrinivas Khanolkar, Head – Digital, Marketing & Corporate Communication, Mirae Asset Investment Managers and Jayanti Kalyani, Head of Marketing D2C, TransUnion CIBIL Limited. This panel will be moderated by Anil Kumar Malik, Business Head, The Hindu Group.

The last panel discussion will be on the topic ‘One-in-a-Billion Journeys: How AI is Reimagining Storytelling Across the Funnel’ where experts will share insights on how BFSI brands are moving beyond static campaigns to create dynamic, data-driven stories that adapt in real time to customer behaviour, connecting emotional storytelling with performance outcomes, how AI enables consistent, personalized storytelling across digital, human, and offline touchpoints—blending brand and performance marketing and more.

The panellists are Manav Verma, CMO, IIFL (India Infoline Group); Elizabeth Venkataraman, Executive Director - Marketing, Shriram Finance Limited; Geetanjali Chugh Kothari, CMO, Generali Central Life Insurance and Arvind Iyer, Head- Marketing, Piramal Finance Limited; Francis Rodrigues, Senior Vice President Digital Marketing & E-Commerce, HDFC Life; Shwetha Iyer, SVP & Head of Marketing, Kissht and Manas Gulati, Co-Founder and CEO, Arm Worldwide.

The Co-Presenting partner of the conference is YAAP, the Gold Partners are Frodoh, The Hindu Group and Trucaller, while Admattic is the Co-Partner.

Attendees can look forward to dynamic conversations that will provide actionable insights into navigating today’s fast-evolving financial landscape.