Lifestyle onboards Tamannaah Bhatia for ‘biggest sale’ campaign

The campaign will promote the brand’s End of Season Sale

e4m by e4m Staff
Published: Jun 10, 2025 4:14 PM  | 1 min read
Lifestyle, Tamannaah Bhatia
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Lifestyle is rolling out its End of Season Sale (EOSS) and has partnered with Tamannaah Bhatia exclusively for this campaign.

The concept highlights her versatility—whether it's a chic all-black outfit or a festive ethnic ensemble, Tamannaah effortlessly makes each look her own. The film captures the spirit of the season, blending trend-forward fashion with her signature charm.

“Our campaign invites shoppers to explore the latest fashion trends through Lifestyle’s End of Season Sale. With a collection that blends style and accessibility, Tamannaah brings the campaign to life, inspiring everyone to express their unique style with confidence,” said Ritesh Mishra - President - Deputy CEO.

On the association, Tamannaah Bhatia said, "I believe that fashion is not just about trends, but about expressing who you are. What I love about Lifestyle’s Sale is that it makes premium, on-trend fashion accessible to everyone, empowering people to embrace their individuality with confidence.”

Published On: Jun 10, 2025 4:14 PM