IRS-2011-Q1
IRS 2011 Q1: AIR of topline Hindi dailies declines in Chhattisgarh

While English newspapers have been able to attract more readers in a year’s time, reporting a growth of 33.33 per cent as per IRS 2011 Q1 data, Hindi dailies have de-grown in the state, losing nearly 1.60 lakh readers...

Nitin Pandey Jun 28, 2011 11:07 AM

IRS 2011 Q1: Poor show by Hindi dailies in Chandigarh; English grows

Barring Punjab Kesari, all Hindi dailies in Chandigarh have witnessed decline in their AIR numbers as per the IRS 2011 Q1 data. The story is not a happy one for Punjabi dailies as well...

Nitin Pandey Jun 28, 2011 11:04 AM

IRS 2011 Q1: Fortnightlies grow in Goa; mixed results for dailies

While the fate of monthly and weekly magazines remains unchanged in Goa as per the IRS 2011 Q1 data, fortnightly magazines have charted a growth path in their AIR...

Nitin Pandey Jun 28, 2011 11:01 AM

IRS 2011 Q1: Dailies in Bihar chart a growth story

Led by the growth of Hindustan and Prabhat Khabar, the AIR of ‘Any Hindi’ daily in Bihar has grown by 7.59 per cent in IRS 2011 Q1, while English dailies have grown by 4.15 per cent.

Nitin Pandey Jun 27, 2011 12:02 PM

IRS 2011 Q1: Tidings turn in favour of dailies in Jharkhand

While, the AIR of ‘Any Hindi’ dailies stands at 32.68 lakh in the Jharkhand market as per the IRS 2011 Q1 data, English dailies in the state have also seen positive response from the readers during the year...

Nitin Pandey Jun 27, 2011 11:59 AM

IRS 2011 Q1: Telugu, English dailies slide in Andhra, Urdu grows

With a loss of an AIR of 10,000, “Any English’ daily has gained average issue readership of 11.15 lakh in Andhra Pradesh in IRS 2011 Q1. The AIR of ‘Any Urdu’ daily has grown by 6.67 per cent in the state.

Nitin Pandey Jun 27, 2011 11:57 AM

IRS 2011 Q1: Dailies see growth in Karnataka; English dailies up by 30 pc

Even as Kannada dailies continue to dominate the Karnataka newspaper market, the average issue readership of ‘Any English’ daily has gone up by 30 per cent in the state, adding 2.79 lakh readers in IRS 2011 Q1.

Nitin Pandey Jun 27, 2011 11:54 AM

IRS 2011 Q1: Dailies continue to see growth in Rajasthan

Led by the growth of Dainik Bhaskar, the AIR of ‘Any Hindi’ daily has reached 1.08 crore in Rajasthan in IRS 2011 Q1, a growth of 3.77 per cent as compared to the corresponding period last year.

Nitin Pandey Jun 27, 2011 11:51 AM

IRS 2011 Q1: Growth for dailies across languages in Gujarat; TOI grows by 49 pc

Led by the growth of Divya Bhaskar and Sandesh, ‘Any Gujarati’ daily added 2.35 lakh more readers in a year, taking the average issue readership to 1.02 crore in IRS 2011 Q1.

Nitin Pandey Jun 24, 2011 11:33 AM

IRS 2011 Q1: Dailies see decline in J&K; Daily Excelsior leads

Overall in Jammu & Kashmir, ‘Any Hindi’ daily reported an average issue readership of 1.60 lakh, a decline of 5.88 per cent. The AIR of ‘Any English’ daily stands at 1.10 lakh in IRS 2011 Q1.

Nitin Pandey Jun 24, 2011 11:29 AM

IRS 2011 Q1: The rise and rise of Marathi dailies in Maharashtra

Marathi dailies continue to dominate in Maharashtra. The leader in the space is Marathi daily Lokmat with an average issue readership of 73.05 lakh in IRS 2011 Q1, however, a marginal decline of 0.76 per cent compared to the corresponding period in 2010.

Nitin Pandey Jun 24, 2011 11:23 AM

IRS 2011 Q1: Readers reject dailies across languages in Orissa

All English dailies surveyed among the top ten have reported negative growth in Orissa, garnering an AIR of 3.07 lakh in IRS 2011 Q1 for ‘Any English’ daily, a decline of 10.23 per cent compared to last year.

Nitin Pandey Jun 24, 2011 11:15 AM

IRS 2011 Q1: Newspapers decline in popularity in Tamil Nadu

Save one, all major dailies in Tamil Nadu have reported a decline in their average issue readership figures in Tamil Nadu as per the IRS 2011 Q1 figures, as compared to the corresponding period last year...

Nitin Pandey Jun 23, 2011 1:10 PM

IRS 2011 Q1: Readers’ preference for Malayalam in Kerala on the rise

Newspapers readers in Kerala are deserting English as a language medium to have their daily dose of news, views and analysis. As Malayalam consolidates its position, Tamil too seems to be on the growth trajectory...

Nitin Pandey Jun 23, 2011 12:21 PM

IRS 2011 Q1: As Ajit shows growth, AIR for Punjabi dailies dips marginally

Although, there is no change in the ranking of Punjabi dailies, barring Ajit, no other daily has reported a positive growth in IRS 2011 Q1 results...

Nitin Pandey Jun 23, 2011 12:17 PM

IRS 2011 Q1: Siasat, The Munsif gain at the cost of Urdu Times

Led by the growth of Siasat and The Munsif, average issue readership (AIR) of ‘Any Urdu’ daily has gone marginally up by 0.43 per cent as per the IRS 2011 Q1 results...

Nitin Pandey Jun 23, 2011 11:57 AM

IRS 2011 Q1: Assamese publications lose readership across periodicity

Irrespective of periodicity, Assamese publications are losing sheen. While dailies have seen a decline in AIR of almost 13 per cent, monthlies’ AIR has come down by 26 per cent.

Nitin Pandey Jun 23, 2011 11:35 AM

IRS 2011 Q1: Tamil dailies degrow 5.39 pc; magazines too slide

Tamil weeklies have lost nearly 6.78 lakh readers, registering an AIR of 23.72 lakh. Fortnightly and monthly magazines have also witnessed declining trends.

Nitin Pandey Jun 22, 2011 11:30 AM

IRS 2011 Q1: Telugu dailies lose 2.92 lakh readers; topline publications grow

Telugu dailies have de-grown by 2.45 per cent as per the IRS 2011 Q1 data. Monthlies, too, have reported a fall of 11.84 per cent in AIR as compared to IRS 2010 Q1...

Nitin Pandey Jun 22, 2011 11:26 AM

IRS 2011 Q1: Kannada readership on growth trajectory; dailies up 18 pc

While the Average Issue Readership of Kannada monthlies has gone up by 30,000 as per the IRS 2011 Q1 data, the AIR of weeklies has shot up by 12 per cent...

Nitin Pandey Jun 22, 2011 9:33 AM