JioHotstar: Mahashivratri livestream gets nearly 4 crore views
According to the platform, the 15-hour live stream of Mahashivratri: The Divine Night clocked 22 crore minutes of watch time
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Published: Mar 4, 2025 12:38 PM | 1 min read
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JioHotstar’s Mahashivratri: The Divine Night, a 15-hour live stream, has got over 3.9 crore views and 21.8 crore minutes of watch time from the livestream.
The live event on the platform constituted 10+ live, concurrent streams.
Elaborating on the success, Sanjog Gupta, CEO-Sports at JioStar said "JioHotstar is redefining the paradigm of live-streaming by universalising access and scaling up shared moments of togetherness. The livestream of Mahashivratri: The Divine Night proved that technology can elevate our collective and deeply personal experience of faith by making it more immersive. We feel blessed that we could elevate this sacred occasion for millions and believe this is just the beginning. As we push the boundaries of live experiences across faith, culture, sports and entertainment, JioHotstar remains committed to ensuring audiences don't just watch, but truly live moments of shared emotions.”
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