British Council bestows Young Creative Design Entrepreneur Award on Y-walls Design’s Preksha Baid

Preksha Baid, Founder and Creative Head of Y-walls Design, has received the prestigious Young Creative Entrepreneur (YCE) Award in the field of design, instituted by the British Council, a division of the British High Commission in India. The British Council’s Young Creative Entrepreneur Awards programme has been developing a powerful professional network between creative entrepreneurs in India, the UK and internationally.

by exchange4media Staff
Published - Sep 10, 2010 8:55 AM Updated: Sep 10, 2010 8:55 AM
British Council bestows Young Creative Design Entrepreneur Award on Y-walls Design’s Preksha Baid

Preksha Baid, Founder and Creative Head of Y-walls Design, has received the prestigious Young Creative Entrepreneur (YCE) Award in the field of design, instituted by the British Council, a division of the British High Commission in India. The British Council’s Young Creative Entrepreneur Awards programme has been developing a powerful professional network between creative entrepreneurs in India, the UK and internationally.

The awards aim to reward creative entrepreneurs based in India for their contribution to their respective sectors. The YCE Award programme goes beyond simply recognising the achievements of these entrepreneurs by providing them a platform to begin a dialogue with their UK counterparts.

The programme also aims to link them with potential investment and mentoring opportunities in partnership with the Indian Angel Network (IAN), which is India’s first and largest business angel network.

The judging panel for the YCE Design Award included, Amit Gulati, Co-Founder, Incubis Consulting; Pramiti Madhavji, Editor-in-Chief, Elle Décor; Rwituja Mookherjee, Head, Creative Economy-British Council, India and Sri Lanka; and Jai Vikram Bakshi of Digiqom Solutions.

On winning the award, Baid said, “I feel like a bird with new and a stronger pair of wings.” Her dream is to design and build social spaces that are cutting edge, contemporary, sustainable, and instantly connects with its users. India has a rich history of storytelling, which is getting lost because of rapid modernisation. Through Y-walls, Baid aims to revive the art of storytelling in India and build spaces that help people to connect and engage better with their habitat.

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