Date-wise News
Anthropic has released a series of ads, including one set to air during Super Bowl LX on February 8, poking fun at the notion of ads showing up in AI chatbots
With 30-second ad spots reportedly averaging $8 million and top spots going past $10 million in this year’s NBCUniversal broadcast, brands are going all out to make their commercials memorable
Vaishnavi Deshpande Feb 5, 2026 6:43 PM
At the ninth edition of the conference, Kunal Sharma, VP - Marketing & Organized Trade at KRBL, will share insights on the topic ‘Rooted. Reignited. Reimagined’
Distributors with an active subscriber base of up to 30,000 have been exempted from mandatory audits
Previously, Anita served as the Global CFO for Unilever’s Ice Cream business
Mobavenue’s entry into LATAM follows a platform-led, asset-light operating model that combines its proprietary technology stack with local ecosystem partnerships
Oberoi's filing follows similar moves by other Bollywood figures, including R Madhavan, in recent months
Celebrating Madan Bahal at 70, Harshil Karia, Founder & CEO, Schbang describes him as rock-solid, strategic, and generous leader
Harshil Karia Feb 5, 2026 4:40 PM
Pawar has served in national sales leadership roles at Sun TV Network and Shemaroo Entertainment
Atul joins Value 360 after a tenure as CEO of Ruder Finn India and Middle East
India’s Union Budget 2026 signals a decisive shift toward AI, digital infrastructure, and the creative economy, reshaping marketing, innovation, workforce skilling, and India’s global competitiveness.
Brij Pahwa Feb 5, 2026 2:57 PM
Lores, who has served on the PayPal Board for nearly five years and as Board Chair since July 2024, succeeds Alex Chriss
In this new role, James Bailey will report to Annette Male, CEO of dentsu UK&I
The new TVC showcases APAR’s presence in India’s assets like the Vande Bharat Express, INS Vikrant and strategic defence applications
At the Dentsu-e4m Digital Advertising Report launch, dentsu’s Narayan Devanathan spoke to Priyanka Khaneja Gandhi of Amazon Ads India on emerging ad models, measurement paradigms and more
In today’s In the Spotlight feature, we highlight the journey of Yuvraj Mehta, Founder and CEO of StrateRise Consulting, as a visionary communicator and thought leader
Ritika Upmanyu Feb 5, 2026 1:48 PM
Viewers can now access all of Bloomberg’s video on its site and at the new ‘Stream’ tab on the app
The awards celebrate organizations, individuals and teams for their innovative and impactful marketing strategies
Alphabets's Q4 performance underlines strength of Google Services while Cloud and subscriptions reshape the tech giant's revenue mix
The campaign has been conceptualized by WPP Ogilvy, and produced in collaboration with Universal Music Group
e4m Staff Feb 5, 2026 12:46 PM
The scale of the cuts became publicly visible through a series of posts on X by current and former Post journalists
e4m Staff Feb 5, 2026 12:34 PM
Prior to this, Chandru Lakshminarayanan held the role of Head of Programming Strategy, EMEA at the company
Amazon plans to launch a closed beta programme in March, inviting industry partners to test its AI tools
The event will be held today, February 5 at the India Today Auditorium, Noida
e4m Staff Feb 5, 2026 11:51 AM
TRAI has been asking Prasar Bharati to encrypt signals of private TV channels on DD Free Dish before uplinking them to prevent unauthorised transmission
e4m Staff Feb 5, 2026 11:50 AM
Under this collaboration, Pryzm International will support Tripadvisor in business development, brand alliances, tourism board engagements
e4m Staff Feb 5, 2026 11:31 AM
Amit Arora, Founder - BrandVD Communications, celebrates the contributions and impact of Madan Bahal on his 70 birthday
Amit Arora Feb 5, 2026 11:26 AM
Trent Ltd has posted total income for the quarter at Rs 5,364 crore, up 14% from a year ago
e4m Staff Feb 5, 2026 11:12 AM
Emami has reported revenue from operations of Rs 1,151 crore in Q3 FY26
e4m Staff Feb 5, 2026 11:01 AM
The video has prompted conversations about platform responsibility and customer behaviour in app-based services
Vaishnavi Deshpande Feb 5, 2026 9:06 AM
Experience, once positioned as a growth lever or a creative differentiator, is increasingly being treated as a measurement lens
Sunidhi Vijay Feb 5, 2026 9:04 AM
Unspoken in the Budget, OOH still emerges as a quiet winner of India’s push toward mobility and urban growth
Chehneet Kaur Feb 5, 2026 8:42 AM
Experts say the medium remains unmatched for scale, trust and mass storytelling — particularly in semi-urban and rural markets where household purchase decisions dominate
Aditi Gupta Feb 5, 2026 8:39 AM
Manish Dawar, currently the CFO, will replace Viraj Joshi; Anupam Kumar, Executive Vice President - Finance, to take over as CFO
Current CFO Prashanth Mahendra-Rajah moves on, to continue as a senior finance advisor to Chief Executive Officer Dara Khosrowshahi until July 1, 2026