Date-wise News
Kumar has been the Vice President – Digital Monetisation at Zee Media since April 2024
Small broadcasters and MSOs have warned that the move threatens revenue streams, reduces channel discoverability and risks distorting ratings
Tasmayee Laha Roy Dec 5, 2025 5:45 PM
The campaign spotlights four retail banking products - Home Loan, Car Loan, MSME Loan and Savings Account
The company rolls out a centralised help system and enhanced recovery tools as AI driven protection cuts new account hacks by more than 30 percent
The platform strengthens measurement, publishing, and collaboration capabilities for developers and marketers
For us, as an international bank, talk about AI began a few years ago, and we even created a group called SoGen AI to explore AI use cases for our daily banking operations.
Brij Pahwa Dec 5, 2025 3:36 PM
The interview, with India Today and Aaj Tak, was recorded in Moscow's historic Ekaterina Hall, where Putin holds meetings of his National Council and honors public figures
Rajat Bhatia brings over two decades of experience across sales, marketing, revenue management and commercial strategy
The meetings of Examining and Revising Committees are held as required based on the volume of films submitted, ensuring timely certification
Minister of State for Information & Broadcasting L Murugan informed Rajya Sabha that all suggestions received have now been examined
Shaikh has in the past worked with M3M India Pvt. Ltd., Mantra Properties DPL, Solitaire Group, and Kolte-Patil Developers Ltd
The quick commerce segment is growing at 8–9% annually, the report says
The statue is part of the Scenes in the Square trail, making DDLJ the first Indian film to be memorialised at this historic entertainment hub
As per reports, the development happened after Paramount made an aggressive push of its own to secure WBD but ultimately fell behind the streaming giant
Industry sources indicate that the conglomerate is evaluating its media strategy for the next phase of growth
Guest Column: Ganapathy Viswanathan, Independent Communication Consultant & author of ‘Mastering the Message writes on the new wave of celebrity-driven banking ads
Ganapathy Viswanathan Dec 5, 2025 12:53 PM
Simone Tata's formal association with the Tata Group began in 1961 when she joined the board of Lakmé
e4m Staff Dec 5, 2025 11:54 AM
In this feature, Namita Narula, Head of Corp Comm, Cloudnine Group of Hospitals opens up about her comms journey, the secret behind managing crises, evolution of healthcare comms, and much more
Ritika Upmanyu Dec 5, 2025 11:32 AM
The e4m Automotive Marketing Awards celebrates innovation, creativity & excellence in the automotive space
SEBI has barred Sathe and all associated entities from taking any new clients, offering market courses, or issuing trading instructions until the completion of proceedings
The agency has come up with a film that blends live action and real actors with the latest in AI production
With muted demand, falling CPRPs and digital competition rising, broadcasters say forced ad cuts could push the sector into deeper financial stress
Aditi Gupta Dec 5, 2025 9:31 AM
With consumers not just watching content but buying from inside it, platforms are now designing surfaces so that the impulse has no room to escape
Shantanu David Dec 5, 2025 9:30 AM
Marketers tell e4m that across several categories, regional players are losing visibility, and in some cases, even getting displaced outright by aggressive national advertisers
Pooja Yadav Dec 5, 2025 9:14 AM
Experts expect the 30-45 age segment to become a significant paying user base in the coming year; players moving towards long-running live operations, stronger publishing partnerships and IPs
Anuja Jain Dec 5, 2025 9:12 AM
The app centres on creator-led watch-alongs, interactive fan engagement, and ad-supported revenue, with advertising set as a key near-term revenue driver
Sunidhi Vijay Dec 5, 2025 9:00 AM
The MPs argued that brands continue to bypass existing restrictions by advertising through lookalike extensions
