Date-wise News
According to Media Partners Asia’s latest Asia Video Content Dynamics 2025 report, Asia’s content spend is expected to dip 2% in 2025
e4m Staff Sep 12, 2025 10:02 PM
According to Media Partners Asia’s latest Asia Video Content Dynamics 2025 report. Asia’s content spend is expected to dip 2% in 2025
e4m Staff Sep 12, 2025 7:06 PM
Agentic AI is quietly reshaping Indian marketing, powering CRM, WhatsApp bots, and campaign automation while human oversight remains crucial for trust and creativity.
Brij Pahwa Sep 12, 2025 6:21 PM
Tata Communication's Srishti Singh talks about her journey & challenges in the communications industry and discusses the future of leadership, lessons she learned, and more
e4m Staff Sep 12, 2025 6:18 PM
Surya Kumar Yadav represents resilience, adaptability, and ambition, the university said
e4m Staff Sep 12, 2025 6:12 PM
The agency won the award under ‘Patient Awareness Drive/ Campaign of the Year’ category
e4m Staff Sep 12, 2025 6:03 PM
Abhishake De Sarkar is a career coach, author and strategic mentor with more than 22 years of experience
e4m Staff Sep 12, 2025 5:22 PM
The third edition of the Independent Digital Agency Connect (iDAC) conference will be held on October 15
Chaubey has spearheaded marketing at Meesho, Ola Electric, Vedantu, and Flipkart
e4m Staff Sep 12, 2025 4:49 PM
The film is conceptualized by Lowe Lintas and directed by Prasoon Pandey
e4m Staff Sep 12, 2025 4:32 PM
The collaboration aims to drive cultural resonance through music, authenticity, and self-expression, the company
e4m Staff Sep 12, 2025 3:45 PM
The Vikatan Digital Awards 2025 will be held on 13th September 2025 at Chennai, beginning at 4 PM
e4m Staff Sep 12, 2025 3:22 PM
Several renowned writers, poets, journalists, and artists will participate in the event, which will be held at the Constitution Club of India
e4m Staff Sep 12, 2025 2:41 PM
Anu Sehgal, Founder of Digital Mill Consultants, discusses the growing concerns surrounding the rise of AI
Anu Sehgal Sep 12, 2025 1:32 PM
Puneet Gupta, Senior Executive VP and Business Head for Digital Business & Marketing at Nuvama Wealth shares how AI and customer-centric innovation are reshaping financial services in India
Anushka Roy Choudhary and Ritika Raj Sep 12, 2025 1:06 PM
‘Our mission at Kenstar has always been to enhance the everyday lives of Indian households’, says Sunil Jain, CEO of Kenstar
e4m Staff Sep 12, 2025 12:22 PM
In this role, Subharun Mukherjee will lead global marketing strategy and execution spanning North America, Europe, Middle East & Africa, India, APAC, and LATAM
e4m Desk Sep 12, 2025 12:21 PM
The campaign was executed by HUL’s agency, Mindshare, in collaboration with Dharma Cornerstone Agency
e4m Staff Sep 12, 2025 12:09 PM
The new AI model, launched by TikTok’s parent company, combines image generation and editing, promising stronger creative applications
e4m Staff Sep 12, 2025 11:25 AM
Max is redefining what “new” means in fashion making it a constant, not a season
e4m Staff Sep 12, 2025 11:00 AM
Service expands beyond Bengaluru and Delhi as e-commerce major steps into quick-commerce space
e4m Staff Sep 12, 2025 10:37 AM
In his new role based in India, Yugam Pant will spearhead MFG India and will be an integral part of the WPP Media Leadership Council (WLC)
e4m Desk Sep 12, 2025 10:36 AM
Prior to this, Cal Knight was with Walmart where he led agency partnerships for Walmart Connect
e4m Desk Sep 12, 2025 10:28 AM
Winners to be awarded on 20th September at Feathers, A Radha Hotel, Chennai during a Gala Awards Night
e4m Staff Sep 12, 2025 10:21 AM
Priyadarshan Garg has previously held leadership roles at Zee5, Alibaba, Dainik Bhaskar, and TV Today
e4m Staff Sep 12, 2025 10:09 AM
A sneak peek at how Cadbury's 1994 cricket commercial turned uninhibited celebration into a cultural phenomenon, and why its 2021 remake hit another century
Aryendra Khan Sep 12, 2025 9:27 AM
Rajesh Balachandran, CMO, Muthoot FinCorp, shares how the brand is balancing tradition with technology, regional resonance with pan-India campaigns, and more
Sunidhi Vijay Sep 12, 2025 9:15 AM
In recent financial reports, market leaders like Aditya Birla Fashion, Arvind Fashions, Shoppers Stop, have mentioned Gen-Z influence, social commerce, digitisation, personalisation & sustainability
Chehneet Kaur Sep 12, 2025 9:12 AM
For the first time, Google has to make defined portions of its search index and aggregated query/click interaction data available to “qualified competitors,” with advertising data expressly excluded
Shantanu David Sep 12, 2025 9:06 AM
With its new campaign, ‘EV Sahi Hai’, Udit Malhotra, Head of Marketing, JSW MG Motor India says the OEM is looking to dispel the myth around the EV category
Simran Sabherwal Sep 12, 2025 9:02 AM
Ajay Devgn to Vivek Anchalia and Dil Raju to Shekhar Kapur, a bunch of filmmakers have either launched or partnered with AI-driven ventures
Kanchan Srivastava Sep 12, 2025 8:49 AM
The platform is also introducing Peak Points, a Gemini-powered tool that identifies the most engaging video segments, enabling ad placement at peak audience attention
e4m Staff Sep 12, 2025 8:47 AM
According to reports, the proposal is aimed at acquiring the entire company, though financial terms were not disclosed
e4m Staff Sep 12, 2025 8:40 AM
Despite the passage of two decades, many recent campaigns indicate that advertising continues to rely on dated tropes—often repackaged as progressive narratives
Soumya Gawri Sep 12, 2025 8:35 AM
Brands are moving beyond large media agencies, turning instead to Bengaluru’s tech-driven platforms that offer data-backed results, automation, and scalable performance
Pooja Yadav Sep 12, 2025 8:34 AM
According to Kapil Sibal, appearing for Meta, CCI’s point of ‘abusive practice has nothing to do with the data privacy policy of the platform’
The dispute began when Dabur filed a commercial suit (CS(COMM) 1195/2024) in the Delhi HC, alleging that Patanjali’s Chyawanprash ads disparaged its flagship product
e4m Staff Sep 12, 2025 8:02 AM