VivaKi India, the largest pool of digital talent in India

VivaKi India has announced that their digital talent pool, across three agencies – Digitas, Starcom MediaVest and Zenith Optimedia, along with VivaKi Nerve Center – has crossed 175 people, making the organisation the largest digital force in India.

e4m by exchange4media Staff
Updated: Apr 29, 2011 12:50 PM
VivaKi India, the largest pool of digital talent in India

VivaKi India has announced that their digital talent pool, across three agencies – Digitas, Starcom MediaVest and ZenithOptimedia, along with the VivaKi Nerve Center – has crossed 175 people, making the organisation the largest digital force in India.

Srikant Sastri, Country Chair, VivaKi India, said, “This large talent pool, coupled with our fluid talent strategy, has enabled VivaKi to integrate digital capabilities seamlessly. It helps us in building stronger operations for different brands under VivaKi and win the digital game in India. Our clients are benefiting through the rapid creation of cross-functional teams that deliver exactly what they need.”

Virat Mehta, Vice President-Communications, Nestle India, said, “Working with Digitas has been very interesting and their ability to create integrated digital solutions has really helped us dive into this medium. We now look forward to a tightly integrated creative and media strategy with Digitas and ZenithOptimedia working closely together.”

Aman Malhotra, Head - Digital Marketing, Samsung India, said, “We are able to ensure that our digital creative and media strategy work seamlessly, and that we get a single-view analytics dashboard by working with Starcom Worldwide and Digitas through a single client-facing team. I have no doubt that, as VivaKi scales up its team, clients will only benefit.”

Rashmi Deshpande, Chief Talent & Transformation Officer, VivaKi India, said, “Our 175-person strong talent pool is the broadest and deepest today, covering digital strategy, creative, production, media, search, analytics, social media, SEO, technology. This makes us the most attractive destination for digital specialists to work for.”

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