starcom-mediavest
OnePlus

It comes just two months after a similar pitch, also worth Rs 200 crore, called by its subsidiary company OPPO

Naziya Alvi Rahman Dec 13, 2018 8:33 AM

Starcom MediaVest wins Jumboking Vada Pav Media AOR

After a multi-agency pitch, Starcom MediaVest has been appointed as the Media AOR for Jumboking Vada Pav. The mandate includes all media

Priyanka Mehra Dec 2, 2015 12:00 PM

Starcom Mediavest Group Wins AirAsia's Search Biz in 16 Markets in APAC

The markets include Malaysia, Singapore, Thailand, Indonesia, China, Hong Kong, Philippines, Vietnam, Cambodia, Myanmar, Australia, Japan, Korea, Taiwan, Brunei and India

Priyanka Mehra Dec 1, 2015 10:24 AM

Starcom Mediavest Group names Ken Mandel as President, Global Network Client APAC

In this global role, Mandel will be responsible for driving Global Network Client initiatives for the company’s blue-chip clients in Asia Pacific and abroad, including Anheuser-Busch InBev and Mead Johnson

exchange4media Staff Nov 18, 2015 6:16 PM

Consumer insights still rule, no matter how advanced technology is: Mike Amour

At the 15th edition of the e4m Conclave, Mike Amour, Mike Amour, President APAC, Starcom MediaVest Group, spoke on the topic ‘Exploring and exploding a Few Myths about Technology in Marketing’

exchange4media Staff Oct 9, 2015 8:04 AM

Asia-Pacific boasts more than 1 billion smartphone users: Global Media Intelligence  Report

eMarketer, in collaboration with SMG, has released its annual “Global Media Intelligence (GMI) Report” on key digital trends worldwide, designed for business executives who require benchmarks to support their decisions for global initiatives

exchange4media Staff Sep 22, 2015 8:17 AM

Visa Picks Starcom MediaVest as Global Media Partner

"We just concluded our review and have awarded Starcom the position of global media agency of record, supported by Social Code for digital in North America. In addition, we awarded Essence the complementary position to support our programmatic efforts on a project and regional basis," said a Visa spokesperson, confirming the news to exchange4media

Priyanka Mehra Aug 26, 2015 11:36 AM

$30 billion worth marketing spends up for grabs globally: Action in India heats up

Interestingly, brands like Citibank and Mondelez have opted to conduct a closed media pitch, which translates to a pitch between their current agencies globally, thus closing participation to all other agencies

exchange4media Staff Aug 12, 2015 9:14 AM

Vinay Hegde joins Starcom Mediavest Group as National Trading Director

“We are delighted to have Vinay on board. He is a seasoned, highly skilled media professional with deep relationships and strong negotiation skills. We look forward to working with him,” said Mallikarjun Das, CEO of Starcom MediaVest Group India

Priyanka Mehra Aug 4, 2015 8:57 AM

MEC and Starcom Mediavest battle it out for Citibank's $450 million global media duties

The India leg of Citibank's global media review which was initiated in May is said to be currently underway, indicate industry sources. MEC currently handles media duties for the brand in India

exchange4media Staff Jul 24, 2015 9:24 AM

Clients are driving as much inefficiency out of their system as possible: John Sheehy

John Sheehy, President of Global Operations at Starcom Mediavest Group, talks about the reason for the surge of global media pitches, SMG continuing to be a challenger brand, growth in double digits and focusing on making India a global hub for data and analytics

Priyanka Mehra Jul 21, 2015 9:28 AM

Dabur India appoints Starcom MediaVest Group as its Media AOR

After an extensive review process, Dabur India has assigned its media duties to Starcom MediaVest Group (SMG) with effect from July 1st, 2015. This is one of the biggest media pitches this year to have concluded

Priyanka Mehra Jun 26, 2015 7:39 PM

Starcom MediaVest launches live mobile panel in India

The PACE Panel is a proprietary global consumer knowledge platform that combines media usage data in context with custom research and convenience panel capabilities with data collected via mobile devices

exchange4media Staff Jun 18, 2015 2:43 PM

Starcom MediaVest Group wins Educomp Group Account

The size of the account is estimated at Rs 25 crore. The account will be serviced out of SMG's Delhi office

Priyanka Mehra Jun 10, 2015 8:38 AM

Starcom MediaVest Group & DigitasLBi win Lodha Group’s digital mandate

DigitasLBi will be responsible for managing websites, social media properties and digital creative campaigns. SMG Convonix will strategize and execute media campaigns, promote the brand interests through search marketing, SEO, execute performance driven social strategies and tie up the entire digital effort through web analytics

exchange4media Staff Apr 23, 2015 7:57 AM

Starcom MediaVest Group consolidates Aircel AOR mandate

Aircel has appointed Starcom MediaVest Group after a multi-agency pitch as its AOR for all media sans OOH. The agency was earlier handling the media duties on TV and digital

Priyanka Mehra Jan 28, 2015 9:48 AM

Starcom Mediavest Group appointed as digital partner for Cadbury Dairy Milk

SMG Convonix, digital arm of Starcom MediaVest Group in India and DigitasLBi have jointly been awarded the digital strategy and creative mandate for the brand

Priyanka Mehra Dec 11, 2014 7:53 AM

Aligning content strategy with business objectives is paramount: John Sheehy

Sheehy, President, Global Operations, StarCom MediaVest, also talks about using an optimiser tool that takes not only TV, but also online data to figure out how to drive reach more effectively

Abhinn Shreshtha Oct 21, 2014 9:22 AM