Aam Aadmi Party joins Likee

The party has launched six official profiles on the short video creation platform

by exchange4media Staff
Published - Sep 25, 2019 12:15 PM Updated: Sep 25, 2019 12:15 PM
Likee

In its endeavor to connect and inspire the youth of India, Aam Aadmi Party has expanded its online presence on youth oriented mobile app Likee. Likee is a short video creation platform from Singapore based BIGO Technology. The political party aims to leverage the wide reach of Likee platform and tap into the unique energy of the new-age social media platform.

Aaron Wei, Vice President, BIGO Technology "Aam Aadmi Party is a firm believer of the youth power that has the potential to change the country. Mutual to Likee's brand agenda of being more, the party also aims to inspire the youth to be more and contribute to the growth of the country. We are extremely happy that the political party has expanded its presence on Likee and that our platform will bring a strong synergy between the audience and the party."

Ankit Lal, IT & Social Media head of AAP Party, said "India is thankful to its young leaders like Bhagat Singh for where we are today and we know it is the youth of our country who can bring a positive change. Aam Aadmi Party aims to channelise this youth power and seek more volunteers. Likee has been doing great when it comes to mobilizing the young people, and we hope to deepen our relationship with the audience through Likee."

LIKE was rebranded as Likee in June 2019 and the additional 'e' signifies platform's commitment to its users for offering more valuable content and advanced features which will inspire the users to be more of what they are. The app is available in different Indian languages such as Hindi, Tamil, Marathi, Telugu, Gujarati, Bengali, Kannada, Malayalam and Punjabic. 

 

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