Guest Column: Ganapathy Viswanathan, Independent Communication Consultant & Author, explores how Lionel Messi built a global brand through consistent...
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Messi: How football genius became a global brand
Apostrophe Ventures appoints three Managing Partners
Divya Narayan, Leila Bilimoria Surti and Saji Abraham have taken up the position
Jennifer Cunningham joins 3M as Executive Vice President and Chief Human Resources Officer
Prior to this role, Cunningham was Vice President, Human Resources at ADM
Jyoti Samajpati: Leading marketing for Kotak Mahindra Bank
At Kotak Mahindra Bank, Samajpati serves as Executive Vice President and Head of Marketing & Propositions for the Consumer Bank business
Forget Page One: The New Brand Battle Is to Become ChatGPT’s Answer
As AI assistants reshape online shopping, brands are shifting focus from Google rankings to AI recommendations, making trust, structured data and cred...
The grey area nobody wants to talk about
Guest Column: Kumar Suryavanshii, a Creative & Strategic Leader, explores on ageism in Indian advertising — an industry's uncomfortable truth