Aditya Birla Health Insurance

Doshi brings over 25 years of experience across marketing, technology, digital, analytics and sales

From Bengali traditions and family bonds to local Kumartuli artisans, brands look beyond conventional festive advertising to connect with Pujo audienc...

On Uorfi Javed’s birthday, a look at how she turned unconventional fashion and public attention into brand equity, challenging the traditional rules o...

With no clear metric to track every rupee spent, healthcare marketers face a measurement blind spot. Stakeholders across radio, OOH and digital explai...

As Birla Opus, JSW Dulux & Pidilite’s Haisha challenge leaders, the festive season will show whether distribution muscle, dealer economics and painter...

Kaul most recently served as Chief Commercial Head – Rx, India Business at Cipla

At the e4m Real Time Programmatic Conference, marketers said the edge is shifting from acquisition and storage to connecting signals, acting on them a...

Ghosh celebrated his birthday on 19th Sept., marking another milestone in a career spanning more than 25 years

Rising acquisition costs, AI-led discovery and creators dominated the conversation at the e4m Pitch BFSI Summit 2026

At the Pitch BFSI Summit, six leaders unpack where AI can drive value, where human judgment remains critical and how brands can protect customer trust

Ashish Pawar currently serves as the Chief Marketing Officer at Tata Asset Management

Pooja Menon serves as the Head - Marketing at Aditya Birla Health Insurance

The panellists will share latest trends and insights on the topic ‘Who Does India Trust With Their Money? The New Brand-Consumer Relationship’

The panellists will share key insights on the topic ‘AI, Trust & Transparency: What Every BFSI Brand Leader Needs to Know’

Shiv Shivakumar celebrates his birthday today, the occasion offers an opportunity to look back at a career that has influenced some of India’s most re...

The shift was a key theme at “The Festive Surge: Winning India’s Billion Shoppers,” an exclusive closed-door leadership roundtable hosted by e4m with...

At e4m Pitch CMO Summit, industry leaders discussed why cultural intelligence, emotion and trust must remain central to AI-powered marketing

As creators, AI and fragmented consumer journeys reshape marketing, brand leaders argue that attention may get a consumer to notice, but affection is...

Guest Column: Ganapathy Viswanathan, Independent Comm. Consultant & Author, writes that wires and cables are evolving from commodities into trusted co...

From big brand transformations and celebrity-led campaigns to nostalgia, humour, purpose and culture, these are the ads that made the cut this week