That shift was a central theme at the Gurugram edition of ShareChat and Moj’s Culture Intelligence Summit 2026
Policybazaar
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Articles
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Campaigns
2
People
Latest News
4 Articles
Culture is becoming business lens: ShareChat & Moj on what that changes for marketers
Havas wins Policybazaar's media mandate; account pegged at over ₹300 crore
Win comes after a multi-agency review; mandate covers both Policybazaar and Paisabazaar
ICC Women's T20 WC26 sees 39% rise in ad intensity/match; India matches draw 58% more ads
According to a report by TAM Sports, the top five advertisers together accounted for 55% of total advertising volumes in 2026, compared with 48% in th...
Trust never grows old: Why brands still turn to Amitabh Bachchan
Consumers may admire dozens of celebrities, but they genuinely trust only a handful. Amitabh Bachchan belongs to that rare group
Campaigns, Awards & Events
ICC Women's T20 World Cup 2026 Advertising Campaign
Mar 2026
Policybazaar Insurance Brokers contributed 7% of total advertising volumes during the tournament.
Policybazaar's Advertising Campaign during ICC Women's T20 World Cup 2026
Mar 2026
Policybazaar contributed 7% of total advertising volumes during the tournament.
Policybazaar Campaign with Amitabh Bachchan
Oct 2023
Amitabh Bachchan becomes the brand ambassador for Policybazaar, emphasizing trust in insurance.
AI Insights
AI
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Media Mandate Acquisition. Policybazaar has secured a significant media mandate with Havas, indicating a strategic investment in its advertising and marketing capabilities.
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Financial Commitment. The media account is pegged at over ₹300 crore, showcasing Policybazaar's commitment to substantial marketing expenditures to enhance brand visibility.
FAQs
AI
Policybazaar is an online insurance aggregator that provides a platform for users to compare and purchase insurance policies.
Havas has been awarded the media mandate for Policybazaar after a multi-agency review.
The media mandate for Policybazaar is valued at over ₹300 crore.
Policybazaar offers a range of insurance products, including health, life, and vehicle insurance, allowing users to compare different policies.
Policybazaar enhances its marketing strategy by partnering with agencies like Havas to improve its advertising reach and effectiveness.
AI-assisted summary, reviewed by our newsroom
AI
Policybazaar has recently appointed Havas as its media agency, with the account valued at over ₹300 crore, following a competitive review process. This move indicates the company's strategic focus on enhancing its marketing efforts across its platforms, including Paisabazaar.
Key Executives
2 People
YD
Yashish Dahiya
Co-founder & CEO
AB
Alok Bansal
Co-founder