Date-wise News

In top five programmes, Dance Deewane climbed up in both overall and urban markets where Naagin 3 continues to lead, Kumkum Bhagya leads rural

exchange4media Staff Aug 23, 2018 3:36 PM

The resurgence of Discovery Kids has been led by two shows - Bandhbuk aur Budbak and Little Singham

exchange4media Staff Aug 23, 2018 2:35 PM

Godbole, currently MD India for Digitas, will report to Saurabh Varma, CEO, Publicis Communications India, and to Annette Male, CEO Digitas APAC

exchange4media Staff Aug 23, 2018 2:12 PM

The 2018-19 season of LaLiga Santander will also be available on SPN’s OTT platform, SonyLIV

exchange4media Staff Aug 23, 2018 2:11 PM

This will facilitate seamless ad viewability and verification measurement across multiple vendors

exchange4media Staff Aug 23, 2018 1:50 PM

Nayar's many legendary news scoops will continue to inspire generations of young journalists, says the Editors Guild of India

exchange4media Staff Aug 23, 2018 1:16 PM

The debate show for truth seekers aims to address political and social issues with a conclusion

exchange4media Staff Aug 23, 2018 1:01 PM

MakeMyTrip will launch a 360-degree online campaign on its platforms, external websites and social media to promote Indonesia.

exchange4media Staff Aug 23, 2018 12:23 PM

Entropik Tech helps brands decode their consumer’s subconscious responses using Emotion Recognition Technologies like Brainwave Mapping, Facial Coding & Eye Tracking.

exchange4media Staff Aug 23, 2018 11:45 AM

The 2018 list of most-viewed profiles includes LinkedIn influencers PM Narendra Modi, Bollywood superstar Priyanka Chopra, and industry veterans Kiran Mazumdar Shaw and Vijay Shekhar Sharma

exchange4media Staff Aug 23, 2018 10:49 AM

The agency will also manage all digital assets, including media planning and buying across India and UAE

exchange4media Staff Aug 23, 2018 10:42 AM

The incumbent agency is PHD India. Hindustan Unilever's annual ad spend is pegged to be around Rs 2,700-3,000 cr

exchange4media Staff Aug 23, 2018 9:00 AM

A total of 108 entries have been shortlisted for Audacity e4m Indian Content Marketing Awards 2018

Pallavi Borkar Aug 23, 2018 8:59 AM

The Head of Marketing, India and South Asia, Visa, shares the creative insight and marketing mix for their recent campaign and more

Misbaah Mansuri Aug 23, 2018 8:58 AM

Branded Content is a mega category in the digital space. Many brands are experimenting in this space, but are struggling with hitting the right notes. We find out what experts believe is branded content

exchange4media Staff Aug 23, 2018 8:57 AM

India vs Pakistan matches will command prime price as the two nations don’t compete as much as cricket fans would like them to

exchange4media Staff Aug 23, 2018 8:56 AM

The mandate covers the entire spectrum of traditional media, while the digital duties will continue to be handled by Performics.Resultrix

exchange4media Staff Aug 23, 2018 8:55 AM

The VP & Country Head-India, HMD Global said that it was a combination of brand, product & channel presence that contributed to their successful comeback

Apeksha Mishra Aug 23, 2018 8:54 AM