Date-wise News
WATConsult turns 10, celebrates in style!

The agency celebrated by launching two new initiatives—a CSR campaign and a decision to hire differently-abled individuals

exchange4media Staff Jan 12, 2017 5:07 PM

The Minimalist wins Bloomberg Quint’s social media mandate

As part of the mandate, The Minimalist’s responsibilities include Social Media and Digital Creative Services.

exchange4media Staff Jan 12, 2017 4:44 PM

Sandip Tarkas quits Future Group

Sandip Tarkas has left Future Group where he served as CEO (Sports, Media and Special Projects).

exchange4media Staff Jan 12, 2017 4:21 PM

Snapdeal appoints Housing.com CEO Jason Kothari as Chief Strategy & Investment Officer

Kothari will work alongside co-founders Kunal Bahl and Rohit Bansal in a key leadership role

exchange4media Staff Jan 12, 2017 3:17 PM

Ola appoints Shalabh Seth as CEO of Ola Fleet Technologies

Seth will focus on accelerating supply growth through Ola’s flagship leasing program in association with OEM ecosystem

exchange4media Staff Jan 12, 2017 2:57 PM

Sony offers a slew of entertainment this weekend

Fans can catch 'Straight Outta Compton' and 'The Mummy PIXathon' on Sony Le PLEX HD and Sony PIX respectively

exchange4media Staff Jan 12, 2017 1:58 PM

SPN’s new music HD channel Sony Rox HD goes on air on January 16

Sony Pictures Networks India is launching its new Hindi music HD channel called Sony Rox HD on January 16

exchange4media Staff Jan 12, 2017 9:07 AM

FreeCharge ties up with Jaipur Literature Festival for first cashless edition of event

Partnerships with retail chains, raising money from Jasper Infotech and now association with Zee Jaipur Literature Festival, 2017 has started off with a bang for digital wallet FreeCharge

exchange4media Staff Jan 12, 2017 9:05 AM

Guest Column: Digital revolution has created a tectonic shift across industries: Ranjeev Vij, Zeno India

Ranjeev Vij, Head of Digital Innovation and Strategy, Zeno India, lists 5 rapidly emerging trends that will dominate Digital PR in 2017

Ranjeev Vij Jan 12, 2017 8:31 AM

Guest Column: 2017 to see programmatic media buying foray into traditional channels: Karan Gupta, AndBeyond.Media

Karan Gupta, Co-founder, AndBeyond.Media gives his predictions on key trends that will shape the programmatic landscape and the digital industry

Karan Gupta Jan 12, 2017 8:22 AM

SBI aggressively promotes the ease of cashless transactions through new ads

Reportedly, SBI in November had announced that they have set aside Rs 50 crore for ad campaigns to promote SBI Buddy over the next two months

exchange4media Staff Jan 12, 2017 8:16 AM

Infectious Design creates new identity for Sterlite Power

The new identity is being revealed in a corporate campaign created by Infectious

exchange4media Staff Jan 12, 2017 8:14 AM

New Indian railway marketing and branding tender expected in April

The total consolidated opportunity, which is set to include naming rights for trains, in-train digital display units, station inventory, train and station announcements, etc. is claimed to be worth 10 times the value of the biggest Indian airport’s branding rights

Abhinna Shreshtha Jan 12, 2017 8:12 AM

Asian Paints Ultima Protek’s humorous ad with Ranbir Kapoor gets 1 million views on YouTube

O&M took a refreshing stance to highlight the qualities of the paint, through a romantic musical drama where Kapoor is seen as a classical singer

Sarmistha Neogy Jan 12, 2017 8:06 AM