Mathew C joins as Business Head

Mathew will be responsible for marketing ad properties of and Marunadan TV globally

e4m by exchange4media Staff
Published: Aug 5, 2020 7:32 PM  | 1 min read

Mathew C has joined news portal as Business Head. He will be responsible for marketing ad properties of and Marunadan TV globally.
Commenting on his new assignment Mathew says, “ is a household name in Kerala and among Malayalis globally. What has me excited is that in the short time since I joined on August 1, clients have responded positively to the portal. In the prevailing market conditions, clients are looking at digital solutions which can be measured. I am looking forward to engaging with brands and offering them solutions that will help them connect with the Malayali audience.”
In his last assignment, Mathew C was the Chief General Manager - Marketing, Sales & Distribution at MediaOne TV. He was at the organisation for close to four years at the organisation where he led Marketing, Time Sales and Channel Distribution teams of MediaOne TV Channel, operated by Madyamam Broadcasting Limited.

Mathew joined MediaOne TV in November 2016 from Torra International where as General Manager he led the sales, marketing, ad film making & franchise teams and was responsible for overall management. He has also worked at Safari TV Channel & Labour India as Business Head and at Prime Meridian as General Manager Marketing. Early on in his career, Mathew worked at Malayala Manorama for over two decades.

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