women-s-sports

Why the Women’s T20 World Cup is catching advertisers’ attention?

Advertisers Eye Women's T20 World Cup Amid Growing Interest?blur=25

Guest Column: Ganapathy Viswanathan, Communication Consultant & Author, writes how the conversation around Women’s T20 World Cup is shifting towards audience delivery, engagement & commercial returns

Ganapathy Viswanathan Jun 15, 2026 4:44 PM

The future of women's sports in India

sports marketing?blur=25

At e4m-GroupM Let’s Play: Sport marketing summit, experts discuss how the infrastructure and facilities for women’s sports have increased over the last few years

exchange4media Staff Jan 21, 2023 9:05 AM