urban-india
Kantar?blur=25

Kantar’s COVID-19 Barometer India study has been conducted among 1100+ samples across 19 cities and 15 states

exchange4media Staff Apr 7, 2020 1:08 PM

Shopping?blur=25

The Google study ‘Shopper Path-2-Purchase’ compiled by IPSOS deals with the influence of digital across different stages of an urban offline shopper’s journey

exchange4media Staff Nov 25, 2019 9:12 AM

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TV Universe size in rural India is 99 million HHs, which is 17 per cent higher than urban India despite rural seeing only 52 per cent penetration so far

exchange4media Staff Mar 13, 2018 8:53 AM