tv-ad-cap
Delhi HC set to examine 12-minute TV ad cap soon; industry awaits clarity?blur=25

Industry watchers have suggested that a compromise ruling is a possibility; court could allow slight flexibility for channels or offer exemptions for specific types of programming

Aditi Gupta Jan 16, 2026 9:18 AM

TV ad cap rule?blur=25

With muted demand, falling CPRPs and digital competition rising, broadcasters say forced ad cuts could push the sector into deeper financial stress

Aditi Gupta Dec 5, 2025 9:31 AM