Sunil Kumaran?blur=25

Kumaran will spearhead revenue and technical functions, in addition to managing his current responsibilities of programming, marketing & solutions, and boosting digital growth of the network 

e4m Desk May 16, 2022 3:28 PM

Sunil Kumaran BIG FM?blur=25

Kumaran, Country Head - Product, Marketing & THWINK BIG, BIG FM, talks about the aim of repositioning their brand with purpose-driven marketing campaigns

Noel Dsouza Nov 26, 2019 9:11 AM

Dhun Badal Ke Toh Dekho with Vidya Balan?blur=25

Muthoot Blue's ‘Dhun Badal Ke Toh Dekho with Vidya Balan’ broke all records on radio and digital by reaching over 1.66 crore listeners across the 4 metros

e4m Desk Jun 27, 2019 11:57 AM

Big FM?blur=25

With an overall listenership of 1.75 crore, BIG FM’s listenership has increased by 3.6 per cent as compared to IRS 2017

e4m Desk Jun 7, 2019 1:25 PM

Vidya Balan?blur=25

Balan will debut as a radio jockey having positive conversations about social challenges and issues

e4m Desk Apr 11, 2019 2:35 PM


Mandate entails strategic positioning, product reach, frequency and re-packaging of channel

e4m Desk Jan 21, 2019 2:56 PM

Sunil Kumaran?blur=25

Kumaran, Country Head - Thwink, Reliance Broadcast Network talks to exchange4media on the reasons for the relaunch of BIG FM, the changes the channel will go through and more

e4m Desk Jan 21, 2019 8:24 AM


Prior to joining BIG FM, Kumaran was the Country Head of The StoryLab, the specialist content agency of Dentsu Aegis Network

e4m Desk May 7, 2018 8:54 AM

Reliance strengthens its executive leadership team to integrate Radio, TV businesses?blur=25

The team headed by Tarun Katial, Chief Executive Officer, Reliance Broadcast Network Limited, will work on developing skills in areas of innovation, creativity, risk taking and adopting an entrepreneurial approach

e4m Desk May 8, 2015 5:20 PM

 RBNL launches Trade solutions and account planning for clients?blur=25

This move will see the strategy and solutions team coming together to deliver value to marketers, that goes beyond the customary FCT purchase

e4m Desk Dec 12, 2014 6:47 PM

Big Magic launches multi-media marketing campaign across key HSMs?blur=25

The campaign is aimed at communicating channel availability in newer geographies. The two-month long campaign sees a mix of traditional & non-traditional media

e4m Desk Oct 17, 2013 8:47 AM

Big Magic amplifies reach across HSM, now on DD Direct+?blur=25

Coming close on the heels of its distribution alliance with Videocon d2h, the channel has announced the inking of a carriage deal with DD Direct+

e4m Desk Sep 4, 2013 8:45 AM

RBNL makes three key appointments in its TV business?blur=25

Anirudh Maheshwari is the new National Sales Head for Language TV; Shweta Arora is National Sales Head, Big CBS & Brijesh Tanna is Head of Content & Comm for Big CBS channels

e4m Desk Jul 19, 2013 7:37 AM

Big Magic, Spark Punjabi introduce fiction to consolidate position?blur=25

As part of the change in programming strategy, RBNL is set to introduce a social drama and a mytho drama with titles tweaked for respective markets

Synjini Nandi May 27, 2013 7:39 PM

Quick five with RBNL’s Sunil Kumaran?blur=25

The Biz Head, Regional Television Channels, RBNL talks about evolution of regional content in India, viewership trends & mktg strategy of their new channel

Synjini Nandi Apr 1, 2013 10:06 PM

Big RTL Thrill adds Indian flavour to its content?blur=25

Brings on board Arhaan Behl as anchor for marquee show ‘Fear Factor… Khatron Se Takkar’; move to deliver enhanced viewer experience & stronger local connect

e4m Desk Feb 11, 2013 6:52 PM

Reliance Broadcast launches Big RTL Thrill & Big Magic on Ditto TV?blur=25

This alliance allows the channels be able to engage viewers digitally, in addition to the traditional television medium

e4m Desk Feb 1, 2013 7:50 PM

RBNL launches Big Magic Bihar and Jharkhand channel?blur=25

The channel will contain local insight driven content and strong performing shows to enhance reach to the smallest towns in the region and create a 360 degree consumer engagement platform for marketers

e4m Desk Jan 14, 2013 6:34 PM

RBNL targets regional mkts with ‘Big Fame Star’?blur=25

The network has allocated about 35% spends for on-ground initiatives, while 40%-45% has been earmarked for print and outdoor

Synjini Nandi Jan 10, 2013 7:22 PM

Indian TV landscape is skewed towards females: Sunil Kumaran?blur=25

With extremely limited options for male audiences and lack of a Hindi action entertainment channel, RBNL and RTL to fill the gap with new channel Thrill

Suraj Ramnath May 4, 2012 6:59 PM