sudhir-nair
Reliance Diital Diwali ad?blur=25

The campaign, conceptualised by 21N78E Creative Labs, is being rolled out across all digital platforms

exchange4media Staff Oct 24, 2019 11:20 AM

Sudhir Nair 21N78E Creative Labs?blur=25

Guest Column: Sudhir Nair, Founder of 21N78E Creative Labs, tells us more about how ideas behind advertising briefs have changed over time

Sudhir Nair Sep 24, 2019 8:51 AM

SudhirNair?blur=25

At Omnicom Media Group, Sudhir augmented its digital media capabilities and focused his energies on new business while supporting the specialist units within OMG to become a force to reckon with

exchange4media Staff Jan 3, 2019 1:58 PM

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Facebook shut down the use of data from third-party data partners like Acxiom, Epsilon and Experian in the wake of the scandal

Venkata Susmita Biswas Apr 5, 2018 9:00 AM

Omnicom Media Group India appoints Sudhir Nair to Head Digital?blur=25

Nair’s appointment will be effective immediately and he will be based in Mumbai. Nair moves to the position vacated by his predecessor, Avinash Jhangiani, who has taken the role of Chief Innovation Officer within Omnicom Media Group India

Priyanka Mehra Apr 20, 2016 8:15 AM

Ex-Senior VP & Head – Digital of Grey Group, Sudhir Nair launches new communication agency 21N78E?blur=25

He is partnered by Navin Karkera who comes with experience in sales and advertising and previously worked with Trikaya Grey before starting his own agency with a focus on rural markets

exchange4media Staff Sep 15, 2015 12:11 PM

 Grey Digital wins Silver at ECHO Awards for 'Life of I' campaign?blur=25

The campaign was created to promote the premiere of the movie 'Life of Pi' on Star Movies, mining users' social data with gamification elements enabling them to experience the iconic moments that Pi had in the film

exchange4media Staff Nov 8, 2014 2:28 PM

Are you ready for a game with chess Grandmaster Viswanathan Anand??blur=25

Crocin Cold & Flu Max's Facebook Chess Challenge allows consumers to win 5 daily prizes; 10 lucky winners will get to meet Anand & one of them will get to play a game of chess with him

Twishy Nov 20, 2013 8:26 AM

Youth Quotient: "Relevance is fundamental to any social interaction"?blur=25

Siddhartha Sahni, Vice President - Key Accounts, Webchutney talks about why he looks up to Sudhir Nair at G2, his learnings from social media marketing & more...

Priyanka Mehra Nov 6, 2013 8:50 AM

Youth Quotient: "Relevance is fundamental to any social interaction"?blur=25

Siddhartha Sahni, Vice President - Key Accounts, Webchutney talks about why he looks up to Sudhir Nair at G2, his learnings from social media marketing & more...

Priyanka Mehra Nov 6, 2013 7:41 AM

Is social marketing enough to crack the digital space??blur=25

To leverage digital to its optimum, marketers need to target the right niche by playing on the strengths of owned and earned media, in addition to its social strategy

Saloni Surti Jul 3, 2013 9:30 AM

Video: There is no overlap between various media - Sudhir Nair?blur=25

Digital is not eating into the pie of other media as it does not have as much penetration as traditional platforms, says the Sr VP of Grey Digital

Saloni Surti Jun 28, 2013 8:18 AM

"IDMA is increasingly gaining recognition from the mktg fraternity"?blur=25

With Maxus Global, Interactive Avenues & Grey Digital leading the nominations, the agency heads speak about the Awards & being featured among the shortlists

Saloni Surti Jun 14, 2013 9:11 AM

My favourite RJ: Malishka?blur=25

Malishka understands the responsibility and grace required to keep a morning show going, says Sudhir Nair of Grey Digital

Saloni Surti Feb 8, 2013 7:54 PM

Big idea vs. right strategy?blur=25

Sharp, effective ideas will only come out of creative minds if the right strategy has been fed into them; both often live together, say experts

Twishy Dec 27, 2012 2:56 AM

Volkswagen Jetta’s social media campaign takes Twitter by storm?blur=25

With the launch of the new Volkswagen Jetta, Grey Digital has designed a social media campaign, wherein popularising the ‘#anything4jetta’ hashtag on Twitter was one of the major parts of the campaign. The hashtag had been the top trending topic on Twitter in India over the past couple of days.

Shubhi Tandon Sep 5, 2011 9:18 AM