The panellists at the Convosight e4m webinar exchanged views on how electronic brands have been innovating in customer reach-out channels in a post-COVID scenario

exchange4media Staff Oct 24, 2020 9:08 AM

Today's session will shed light on how the electronics market changed in the post-COVID environment, especially for the FMCD segment

exchange4media Staff Oct 22, 2020 8:53 AM

Eenadu Group’s I Venkat, Coca-Cola’s Debabrata Mukherjee, LG Electronics’ Sanjay Chitkara, Mondelez International’s Siddhartha Mukherjee, HMSI’s Yadvinder Singh Guleria and Karbonn’s Pradeep Jain on winning accolades at IAA Leadership Awards

exchange4media Staff Apr 23, 2015 8:23 AM

The general sentiment is upbeat post the NDA win. But will it result in positive consumer sentiment, higher sales and ad spends in consumer durables & FMCG sectors? Experts evaluate the prospects

Abhinav Trivedi May 27, 2014 7:10 AM

With the 2014 installment of the OOH Awards & Conference to be held on March 20, jury members met to go through more than 500 entries across 21 categories before zeroing in on this year's winners

Ankur Gaurav Mar 19, 2014 9:15 AM

What makes an OOH campaign great? Is it the location? Or some unique & out-of-the-box idea? Or is the execution & how it connects with the audience? Marketing experts reveal

Abhinna Shreshtha Mar 4, 2014 7:57 AM

The 14-member Jury panel will be chaired by Karan Bajwa, MD, Microsoft. The Awards, to be held on March 20, will recognise exceptional work in OOH advertising and digital signage

Abhinna Shreshtha Feb 19, 2014 7:51 AM