Newar will oversee the finance functions of R K SWAMY BBDO, Hansa Research Group, Hansa Customer Equity, Hansa Medcell and Hansa Vision

exchange4media Staff Oct 20, 2021 11:03 AM

Magicbricks lockdown?blur=25

The ‘Ghar pe Rehkar Ghar ko Dekha’ film highlights things we aspire for in our dream home and how staying at home during lockdown made us connect with our dream abode

exchange4media Staff May 18, 2020 4:45 PM

The Free Press Journal and Mogae Media?blur=25

Creative minds from agencies such as Bang In The Middle, Havas Group, Laqshya, Publicis, Rediffusion, RK Swamy BBDO, Scarecrow M&C Saatchi & Wunderman Thompson delivered a total of 10 campaigns

exchange4media Staff May 11, 2020 7:06 PM

BirlaA1 Cement?blur=25

The TVC has been directed by Bollywood writer and director, Pradeep Sarkar and the creative agency, RK Swamy BBDO

exchange4media Staff Feb 29, 2020 1:06 PM


Conceptualised by RK Swamy BBDO, the 360-degree campaign will run across TV, print, outdoor, digital and social media

exchange4media Staff Aug 31, 2019 7:51 AM


IndusInd Bank Duo Card has two magnetic strips & 2 EMV chips, bringing the functionalities of both debit and credit cards

exchange4media Staff Oct 13, 2018 3:45 PM


Shenoy will now oversee RK Swamy BBDO’s portfolio of brands such as ITC, VBJ, TAFE, KVB, Orient Cements, Indian Oil Corporation Limited, ETA General and Amrutanjan.

exchange4media Staff Aug 14, 2018 12:31 PM

Srinivasan K. Swamy elected as Chairman of ASCI?blur=25

Abanti Sankaranarayanan, Vice Chairperson, CIABC was elected Vice-Chairman; and Shashidhar Sinha, CEO, Media Brands Pvt. Ltd. was re-appointed the Honorary Treasurer

exchange4media Staff Sep 10, 2016 4:52 PM

Vernacular creativity, are we there yet??blur=25

Throwing light on the fast evolving vernacular content space and how brands can use this space to extend engagement, eminent marketing heads discussed the need for creativity in the vernacular language space.

Vernika Awal Mar 5, 2016 7:29 AM

RK Swamy BBDO promotes unisex washing machine in new Lloyd TVC?blur=25

The film showcases the easy interface of the brand's washing machines which either men or women could operate

exchange4media Staff Jul 18, 2015 8:39 AM

RK Swamy BBDO creates new campaign for MagicBricks.com?blur=25

With the tagline ‘MagicBricks Kiya Kya’, real estate web portal MagicBricks.com promotes its 360-degree approach to buying a house in its latest campaign by RK Swamy BBDO

exchange4media Staff Jun 6, 2015 8:38 AM

Goafest 2015: Rediffusion Y&R, Ideas@work tie with 5 metals each in OOH Abbys?blur=25

JWT and Publicis tie with 4 metals each, Taproot and DDB Mudra tie with 3 metals each

exchange4media Staff Apr 13, 2015 10:58 PM

 Guest Column: If I were the I&B Minister!?blur=25

Srinivasan Swamy, Chairman & MD, RK Swamy BBDO, presents his 10-point wish list for I&B Minister Arun Jaitley

Srinivasan Swamy Nov 12, 2014 2:01 PM

Guest Column: If I were the I&B Minister!?blur=25

Srinivasan Swamy, Chairman & MD, RK Swamy BBDO, presents his 10-point wish list for I&B Minister Arun Jaitley

Srinivasan Swamy Nov 11, 2014 2:05 PM

Srinivasan Swamy re-elected President of IAA?blur=25

Chairman of RK Swamy BBDO, Srinivasan Swamy has been re-elected for the third consecutive time as President, IAA India Chapter

exchange4media Staff Sep 27, 2014 11:25 AM

RK Swamy BBDO assigned launch communication mandate for PM's Jan Dhan Yojana?blur=25

The financial inclusion programme of the Govt is being formally launched tomorrow. RK Swamy BBDO is charged with developing a fully integrated creative and media communication package

exchange4media Staff Aug 28, 2014 8:01 AM

Fun comes alive with Camel Crayons: R K Swamy BBDO’s new TVC?blur=25

The TVC drives the core brand message of ‘fun and enjoyment,’ featuring fun-filled situations within natural ambience where children express themselves, giving wings to their imagination with Camel Crayons

exchange4media Staff Aug 23, 2014 9:27 AM

Sexist or progressive? New Airtel ad creates serious buzz for the brand?blur=25

While brand Airtel may be benefitting from the intense deserved or undeserved buzz and debate around its new smartphone network commercial 'Boss,' creative leaders stress

Priyanka Mehra Aug 5, 2014 9:29 AM

Dr Reddy’s Labs appoints Sriram Gopalakrishnan as Director - Branding & Communications?blur=25

Gopalakrishnan will be responsible for building Dr Reddy’s brand in Biosimilars, which is a strategic area of focus for the company, as the category is expected to grow significantly in the coming years

Deepa Balasubramanian Aug 2, 2014 9:33 AM

Self-regulation in ads: A better remedy than Govt intervention??blur=25

As the government is said to be sprucing up to take measures against misleading ads, experts in the advertising domain collectively reaffirm faith in the mechanism of

Priyanka Mehra Jul 24, 2014 10:26 AM