Reliance Diital Diwali ad?blur=25

The campaign, conceptualised by 21N78E Creative Labs, is being rolled out across all digital platforms

exchange4media Staff Oct 24, 2019 11:20 AM

media one?blur=25

The campaign is in the form of an ‘Inverted U Band’ that has not been executed by any other channel; maximises the time the audience spends looking at the TVC

exchange4media Staff Sep 3, 2019 11:14 AM

Sponsorship value of Vh1 Supersonic grows nearly two fold, ropes in Gionee and Budweiser as key sponsors?blur=25

While Gionee has come on board as title sponsor and the festival is powered by Budweiser, the total sponsorship value this year has grown nearly two-fold with inclusion of brands such as Fastrack, Mexitos,, Reliance Digital, Bisleri, Spraymint and Dot Shot

exchange4media Staff Jan 31, 2017 8:09 AM

Big Magic inks deals with distribution networks to engage audiences across HSMs?blur=25

Distribution partners include Airtel, Reliance Digital TV, Den Networks, Dish TV, Hathway, Incable, DD Direct and Siticable, among others

exchange4media Staff Jul 18, 2013 7:49 AM

Reliance Digital launches 5th store in Mumbai?blur=25

Following the success of its existing stores, Reliance Digital announced the launch of its fifth store in Mumbai on March 17, 2012

exchange4media Staff Mar 20, 2012 10:41 AM

IMPACT Annv Spl: Success mantras for HD programming?blur=25

Sanjay Behl, Chief Executive Officer, Reliance Digital TV, lists the key factors for the success of HD programming in India.

Sanjay Behl Dec 20, 2011 7:22 AM

Zapak and Close Up launch advergame on DTH?blur=25

Gaming portal Zapak has launched a DTH based advergame on Reliance Digital TV and Dish TV to provide engagement for Close Up. This is the first time that Zapak has created an advergame for the DTH platform.

exchange4media Staff May 10, 2011 9:47 AM

In conversation with Reliance Digital TV’s Umesh Rao?blur=25

Umesh Rao, Senior Vice President & Chief Marketing Officer, Reliance Digital TV shares his views on the growth and placement of Reliance Digital TV.

Shubhangi Mehta Mar 9, 2011 7:40 AM

Making ads interactive on television?blur=25

Set top boxes give advertisers two-way communication into the living rooms across the nation and people are starting to explore the nascent medium.

Gopal Sathe Feb 14, 2011 7:33 AM