IndiaFirst Life Insurance has rolled out a new ad campaign for one-of-its-kind ‘Money Back Health Insurance Plan’. Segregated across all verticals - television, outdoor media and digital space - the campaign has been powered by Saatchi & Saatchi and Think WhyNot.
Saatchi & Saatchi has been signed on by Skoda India to drive the entire communication for the brand in the advertising space. While Saatchi & Saatchi has been handling the brand communication strategy planning for Skoda for some time, the mandate has now been extended to include creative duties as well.
Cannes Lions 2010 has announced the jury members across the 12 categories. This year, there are 10 Indians in the jury list that includes prominent names such as Ramanuj Shastry of Saatchi & Saatchi, Leo Burnett’s KV ‘Pops’ Sridhar, Ravi Kiran of Starcom MediaVest, Sajjan Raj Kurup of Creativeland Asia and Elsie Nanji of Red Lion, among others. The 57th International Advertising Festival will be held on June 20-26, 2010.
The Advertising Club Cochin has called for entries for its Pepper Creative Awards 2010. A three-member panel comprising Agnello Dias, CEO, Taproot; Ramanuj Shastry, NCD, Saatchi & Saatchi; and Sagar Mahabaleshwarkar NCD, Rediffusion Y&R, would evaluate the entries for Pepper Awards 2010.