Mehta has worked in leadership positions on renowned brands such as JWT, FCB India & Jakarta, Contract Advertising, Triton, etc.

exchange4media Staff Apr 8, 2021 1:51 PM

The first edition of e4m Health Communication Conference and e4m Health Marcom Awards was held on March 5th at the Four Seasons, Mumbai

exchange4media Staff Mar 6, 2020 9:11 AM

At the 1st edition of e4m Health Communication Conference, Praful Akali, Founder & MD, Medula Communications, talks about the importance of real storytelling in the healthcare sector

exchange4media Staff Mar 6, 2020 8:20 AM

On the first day of the world's biggest festival of creativity, delegates were seen catching up with each other and spending some light moments

exchange4media Staff Jun 18, 2019 8:49 AM

Akali, Founder & Managing Director, Medulla Communications, tells us what will he be looking for in the entries, the trends that he has noticed in the Health and Pharma category and more

Neeta Nair Jun 4, 2019 8:35 AM

Pooran Issar Singh, perhaps, is the first ever speaker at the Cannes Lions International Festival of Creativity who is an 86-year-old terminally ill patient

Naziya Alvi Rahman Jun 20, 2018 8:58 AM

Joining Medulla are three key people. Subash Franklin from DDB Mudra joins as Sr. Director Consumer Healthcare while Ritu Sinha and Abhinay Patil join as Creative Directors

exchange4media Staff Mar 2, 2017 9:10 AM

Medulla Communications won the coveted Healthcare Agency of the Year title- a first for the country and also 7 metals in the Cannes Lions Pharma category

Sarmistha Neogy Jun 28, 2016 8:32 AM

Speaking at the Cannes Lions Festival 2016, Medulla Communications' Amit Akali and Praful Akali believe that whilst the creative team is the soul of advertising in healthcare communication domain, working with a medical expert is a must have. The greater the integration of the medical team with the creative team, the better is the communication

Priyanka Mehra Jun 20, 2016 7:20 AM

Amit Akali, Chief Creative Officer, Medulla Communications (Managing Partner and Creative Head – What’s Your Problem) and Praful Akali, Founder, Managing Director, Medulla Communications (Managing Partner and Strategy Head – What’s Your Problem) will take the stage at the Cannes Lions Festival 2016 to deliver a session on ‘Integrating Medical with Creative: Learning from the Great Indian Family’

exchange4media Staff May 31, 2016 8:28 AM