policies
For broadcasters and media companies, the challenge lies in aligning the interests of multiple industry segments that often operate under different business realities
Imran Fazal Jun 18, 2026 9:05 AM
The platform says reposted content may see reduced reach, while creators producing authentic posts could benefit from greater visibility and monetisation opportunities
e4m Staff Mar 16, 2026 6:10 PM
The push for digital out-of-home is generally positive under the BMC policy, but stakeholders have expressed concerns about the luminosity caps and mandatory nighttime switch-offs
Chehneet Kaur Dec 2, 2025 8:53 AM
The updated scheme applies to staff recruited on or after October 5, 2007
e4m Staff Oct 16, 2025 10:21 AM
The move aims to raise creative standards and ensure consistent user experience across the platform
e4m Staff Jul 23, 2025 12:24 PM
Listed companies will definitely look at their bottom line and ad expenses will be the first likely casualty in that sense, say experts
Shantanu David Apr 8, 2025 9:08 AM
Giving a much-needed fillip to Mumbai OOH, BMC’S 2021-22 Budget announced some encouraging news like exemption from hoarding fees and plans for new signage boards
exchange4media Staff Feb 9, 2021 8:37 AM
The regulatory body has also upheld complaints against 171 advertisements belonging to healthcare, real estate, personal care, visa/immigration and food and beverage sector
exchange4media Staff May 28, 2020 3:52 PM
