parenting

Britannia’s AI campaign educates parents in rural UP areas on shared parenting roles

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'Parvarish Ki Baat Papa Tripathi Ke Saath' uses Generative AI and Pankaj Tripathi’s voice to connect with consumers

e4m Staff Sep 24, 2024 3:17 PM

Milk Bikis challenges traditional stereotypes of parenting in their latest campaign

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Conceptualized by Lowe Lintas Bangalore, the #GrowthNeedsBoth campaign features cricketer R. Ashwin, his wife and their daughters

exchange4media Staff Sep 13, 2023 3:05 PM

On Father's Day, Pampers is urging new dads to be more involved in childcare

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The #ItTakes2 campaign season 3 is conceptualized by Leo Burnett

exchange4media Staff Jun 18, 2022 8:11 AM

PubMatic expands its Audience Encore platform with addition of FirstCry Parenting

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The partnership will enable media buyers to leverage FirstCry Parenting’s rich audience segments across all digital screens and channels on PubMatic’s premium inventory

exchange4media Staff Nov 17, 2021 2:22 PM

Pampers’ latest film shows importance of father’s active involvement in parenting journey

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#ItTakes2 campaign has been conceptualized by Leo Burnett

exchange4media Staff Jan 30, 2021 7:58 AM