Mirza, Managing Director & CEO for Dr. Oetker in India & SAARC countries, tells us how the company connected with consumers and encouraged them to don the apron and wield the ladle during the lockdown

Simran Sabherwal & Sanstuti Nath Jul 7, 2020 8:42 AM

The 360-degree campaign includes TV, digital and OOH

exchange4media Staff Aug 10, 2019 9:34 AM

At the India Brand Conclave 2018, Mirza talks about building 'veg mayonnaise' as a new category and how Dr. Oetker has adapted to Indian taste and needs

Pallavi Borkar Nov 29, 2018 4:38 PM

The new campaign is an extension of FunFoods’ ‘Food Mein Dalo Magic’ campaign that encourages consumers to enjoy delicious food guilt-free

exchange4media Staff Jul 28, 2018 9:54 AM

To complement its sales in Mumbai, Dr. Oetker along with brand ambassador Sonali Bendre aims to reach out to consumers with a high decibel OOH campaign

exchange4media Staff May 14, 2016 8:09 AM

Pandey will be responsible for increasing brand’s consumer connect in key markets

exchange4media Staff May 4, 2016 2:54 PM