Conceptualized by Taproot Dentsu, the campaign features four short films

e4m Desk Dec 7, 2020 4:46 PM

Dating app OkCupid has launched a new campaign #AllyOfLove

e4m Desk Jun 28, 2020 10:00 AM

MediaDonuts to handle Match Group’s portfolio of dating apps, including Tinder, OkCupid and Match

e4m Desk Apr 6, 2020 10:47 AM

The account was won following a multi-agency pitch and will be serviced out of the agency’s Bengaluru office

e4m Desk Mar 4, 2020 11:39 AM

Gupta speaks about the factors that give OkCupid an edge over its competitors, its India-focused efforts and why a person is more than just photograph on the dating app

Anjali Thakur Feb 19, 2020 8:29 AM

The integrated campaign has been conceptualised and executed by BBH India

e4m Desk Aug 10, 2019 7:26 AM

This Pride Month, the online-dating app launched a new digital campaign to focus on the freedom to choose and love for all gender identities

e4m Desk Jun 25, 2019 3:22 PM

The badge will be displayed on the profile of every OkCupid member who has responded ‘yes’ to Do you watch Game of Thrones?

e4m Desk Apr 1, 2019 3:39 PM

The campaign went live in mid-December 2018 with over 100 leading influencers sharing their ‘substance selfies’ and campaign messaging,

e4m Desk Jan 8, 2019 3:56 PM