nadia-chauhan
Nadia Chauhan

Chauhan, JMD & CMO, Parle Agro spoke about the new campaigns, their digital spends, and working with advertising agency Sagmeister & Walsh

Neethu Mohan May 2, 2019 9:05 AM

Appy Fizz Salman Khan

With marketing spends of Rs 75 crore, Parle Agro has adopted a hyperlocal marketing strategy with various initiatives to further connect with the consumers across India

Anjali Thakur Apr 24, 2019 8:37 AM

Salman khan

Parle Agro announces national campaign featuring actor Salman Khan and first regional campaign with Jr. NTR in South

exchange4media Staff Mar 14, 2019 4:23 PM

Big Boss12 has Parle Agro Appy Fizz as the ‘presenting’ sponsor and Oppo F9 Pro as the ‘powered by’ sponsor. Panasonic OLED, Capital Foods and Loreal are the associate sponsors and there are a few more in the pipeline.

exchange4media Staff Sep 5, 2018 8:53 AM

The Joint MD & CMO of Parle Agro doesn't always take time off, but when she does, it’s about being with her kids and exploring new places around the world.

Misbaah Mansuri Jun 30, 2018 9:00 AM

Nadia Chauhan, Parle Agro’s Joint MD and CMO, spoke to exchange4media on roping in Salman Khan as their brand ambassador, association with big televised properties and their plans ahead

Misbaah Mansuri May 14, 2018 9:00 AM

The multi-media #TheFrootiLife campaign with Allu Arjun will be seen on television across 28 regional specific channels as well as digital, OOH, in-store and cinema

exchange4media Staff Apr 12, 2018 6:35 PM

The campaign will launch special edition packs for Chennai Super Kings, and two separate commercials featuring Alia Bhatt and Allu Arjun,

exchange4media Staff Apr 3, 2018 3:13 PM

We list a few important stories that you may have missed in the week gone by

exchange4media Staff Mar 24, 2018 8:54 AM

Parle's Chauhan has jumped 11 places from her position on the list in 2017 to claim the top spot

exchange4media Staff Mar 23, 2018 8:59 AM

The media veteran, who was the chairman of the jury that put together the list, was happy to see that many of the names from the list have gone on to occupy the mantle on other lists

exchange4media Staff Mar 23, 2018 8:51 AM

Carried yesterday: Ad Club and AAAI to felicitate first-ever Champions of Excellence at Goafest 2017

Amitabh Kant, Chandrasekhar Radhakrishna, Harish Bhat, Nadia Chauhan, and R.S.Sodhi have been announced as the Champions of Excellence

exchange4media Staff Mar 25, 2017 1:38 PM

Parle Agro looks to build Appy Fizz to Rs 3000 crore category

Today the category is just under Rs 1000 crore and is expected to touch Rs 3000 crore in revenues in the coming two to three years, says Nadia Chauhan, JMD & CMO, Parle Agro

Priyanka Mehra May 10, 2016 8:43 AM

Parle Agro looks to build Appy Fizz to Rs 3000 crore category

Today the category is just under Rs 1000 crore and is expected to touch Rs 3000 crore in revenues in the coming two to three years, says Nadia Chauhan, JMD & CMO, Parle Agro

Priyanka Mehra May 10, 2016 8:43 AM

Parle Agro unveils the new summer campaign of Frooti

The flagship brand of Parle Agro- Frooti has launched its new television campaign featuring the actor Shah Rukh Khan

exchange4media Staff Mar 29, 2016 5:40 PM

Hippo’s World Toasties wishes for a world without borders

The brand’s TVC captures the thought that we could live the dream of a world with no borders by sharing our food & enjoying it together

exchange4media Staff Oct 10, 2012 6:44 PM

Know Your Cannes Juror: Nadia Chauhan

Drenching in creativity – Nadia Chauhan, Jury Member of Creative Effectiveness Lions, on five things she is looking forward to @Cannes

exchange4media Staff Jun 14, 2012 9:03 PM

Know Your Cannes Juror: Nadia Chauhan

Drenching in creativity – Nadia Chauhan, Jury Member of Creative Effectiveness Lions, on five things she is looking forward to @Cannes

exchange4media Staff Jun 14, 2012 9:03 PM

Hippo takes the social media route

Riding the IPL wave, Parle Agro’s Hippo engages with consumers on social media with digital campaign Indian Food League

Priyanka Nair May 15, 2012 8:46 PM

Pitch Exclusive: The Mango Mania

Frooti was the first mango drink to be launched in tetrapak and targeted the kids. After 26 years, it has come a full circle and wants the generation grown up on Frooti to never grow up.

Ashish Jha Jul 22, 2011 9:29 AM