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Rohit Dogra, CEO, Matches & Agarbatti Division, ITC, on how customer centricity, innovation, premiumisation and experience have helped ITC become India’s largest agarbatti player by value and volume
Simran Sabherwal Aug 14, 2026 8:43 AM
BW Legal World’s latest issue explores the philosophy, governance, and leadership shaping the future of law beyond individual legacy and towards enduring institutions
e4m Staff May 28, 2026 6:36 PM
Mangal joins Nissan from Volkswagen India, where he was heading Press and Marketing Communications
e4m Staff Jan 17, 2026 12:32 PM
Gagan Mangal held the role of Lead, Marketing Communications & Press at Volkswagen India
e4m Staff Jan 10, 2026 6:20 PM
Gaurav Tayal, Divisional CEO - Matches & Agarbatti Division, ITC shares how the brand is betting big on premiumization and innovations to drive growth
Simran Sabherwal Sep 10, 2025 9:22 AM
Rale last served as General Counsel for Star and Disney India and completed 15 years with the company in 2024
e4m Staff Jun 9, 2025 11:05 AM
The court is hearing a defamation case filed by ANI, which is seeking ₹2.10 crore in damages and a permanent stop to further defamatory posts
e4m Staff May 29, 2025 7:10 PM
Abhishek joins Unicommerce from Kapture CX, where he served as Vice President of Customer Success
e4m Staff May 29, 2025 1:13 PM
comedian Kunal Kamra and Alt News co-founder Mohammed Zubair also named in the suit for sharing ‘defamatory’ video
e4m Staff May 28, 2025 4:01 PM
The incident has raised questions about the overreach of copyright enforcement and its use as a tool of intimidation against independent voices
Shalinee Mishra May 27, 2025 2:35 PM
Both parties will undertake collaborative R&D projects to develop intellectual capital that raises the bar of service excellence and creates avenues
e4m Staff Apr 23, 2025 3:48 PM
Gaurav Tayal, Chief Executive of the Matches and Agarbatti Business, says modern sales channels account for 20% of the brand’s sales today
Payal Gwalani Jul 30, 2024 9:15 AM
Birla Opus CEO Rakshit Hargave and CMO Inderpreet Singh discuss the recent launch of their brand, expansion plans and marketing strategy in a traditionally low-frequency purchase industry
Kanchan Srivastava Jul 8, 2024 8:35 AM
The comprehensive campaign comprises a series of offerings such as its flagship dhoop for a six-month duration at the temple, installation of a unique 'Khushboo Path' among others
e4m Staff Jan 18, 2024 1:48 PM
The campaign honours the contribution of 150+ visually impaired ‘Sixth Sense’ fragrance testers
e4m Staff Oct 15, 2023 6:00 PM




