kuku-tv

Microdrama apps break into India’s top streaming giants: What’s changing in OTT?

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Kuku TV, Story TV and Quick TV have stormed India’s top 5 download charts, but as deep-pocketed incumbents enter, the next phase will test whether early momentum can translate into durable scale

Kanchan Srivastava Mar 31, 2026 8:45 AM

Kunal Kumar appointed as Director - Content at Kuku TV

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Kunal Kumar's new role marks a new milestone in his professional journey

e4m Desk Feb 12, 2026 3:01 PM

Bharath C S appointed Content Director–Micro Drama at Kuku TV

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Bharath C S brings over two decades of experience in TV, digital content and strategy across Amazon, Culture Machine, and prominent Indian media houses

e4m Staff Jul 9, 2025 9:03 AM

Microdramas go mainstream as platforms opt for cost-effective, binge-worthy formats  

Microdramas Ek Anjaani Shaadi’, ‘The Final Boss’, and ‘Happily Never After?blur=25

Industry watchers say it is time to acknowledge the super-fast proliferation of micro-dramas as platforms opt for newer monetisation models

Shalinee Mishra Jul 8, 2025 9:26 AM