kaala

India’s beauty boom moves beyond the D2C playbook

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Leading D2C beauty brands, especially the luxury ones, are doubling down on retail expansion to capture conversions and deepen consumer trust

Kanchan Srivastava May 26, 2026 8:52 AM

K-beauty takes center stage at Nykaaland’s 60+ brand showcase

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Nykaaland’s third edition showcased 60+ global and Indian beauty brands, with K-Beauty taking center stage at the three-day event in Delhi, co-produced by Nykaa and BookMyShow Live

e4m Staff Nov 10, 2025 8:35 AM

The world is looking at India as the biggest marketplace: Anchit Nayar, Nykaa

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The CEO of Nykaa Beauty shared the company’s strategies and the Indian growth story on the sidelines of the preview event for Nykaaland

Tanzila Shaikh Nov 6, 2023 8:56 AM

Our planning and execution precede what we saw in Barbieland: Falguni Nayar, Nykaa

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The Founder and CEO of Nykaa was speaking at a preview for the brand’s two-day live event – Nykaaland

Tanzila Shaikh Nov 4, 2023 10:18 AM

‘Kaala teeka’ campaign row: A case of coincidence?

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Industry experts weigh in on the latest controversy in the Indian ad world where two leading agencies have sent out strikingly similar campaigns as their Cannes Lions 2023 entries

Tanzila Shaikh May 24, 2023 9:08 AM