interactive-advertising

Hindustan Times and Mother Dairy Go-Low turn the front page into a mirror

Hindustan Times and Mother Dairy Launch Interactive Ice Cream Campaign?blur=25

Conceptualised through HT Impact Lab, the print innovation made guilt-free indulgence tangible, taking Mother Dairy Go-Low from a front-page interaction to creator reels and social conversations

NATIVE CONTENT 2 hours ago

Publishers feeling greater impact than Programmatic companies: IAB Report

IAB?blur=25

Greater impact to be felt in immediate terms, majority ad buyers and sellers haven’t changed revenue forecasts for Q3 and Q4

Dipali Banka Jun 25, 2020 8:51 AM