integrated-advertising

Prashant Shetty to join Zee Entertainment as Head of Ad Sales across linear and digital

Prashant Shetty Joins Zee Entertainment as Head of Ad Sales?blur=25

Shetty's move also marks the end of an almost seven-year stint with JioStar, where he served as Executive Vice President – Ad Sales

e4m Staff Aug 3, 2026 1:30 PM

Vertoz strengthens its focus on building an AI-led advertising ecosystem

Hiren Shah, Founder and MD, Vertoz?blur=25

The fourth patent filing reinforces Vertoz’s focus on building proprietary technology that connects intelligence, automation, media, and execution across the advertising value chain

e4m Staff Jul 15, 2026 3:31 PM

Saurabh Khattar elevated to Country Manager at Integrated Ad Science

saurabh khattar?blur=25

He was previously the India lead, Strategic Partnerships at the organisation

exchange4media Staff Nov 11, 2022 3:36 PM

DBS unveils new TVC featuring Sachin Tendulkar

Sachin Tendulkar DBS Bank?blur=25

Conceptualized by Leo Burnett, the integrated campaign is being promoted on television, OOH, digital and social media

exchange4media Staff Jan 25, 2020 8:23 AM