Guest Column: Chief Business Officer, Hansa Cequity says it’s time for markets to move from interruptive marketing to intention marketing.

Neeraj Pratap Sangani Nov 2, 2018 8:49 AM

Guest Column: Chief Business Officer, Hansa Cequity says we’re on the cusp of a revolutionary change in the way we do business & data is the flag bearer of this revolution

Neeraj Pratap Sangani Oct 31, 2018 7:48 AM

A recent study conducted by Hansa Cequity reached out to leading Indian CMOs in different industries to understand their focus areas in the coming year

exchange4media Staff Jul 31, 2018 8:52 AM

CXPA is a global organisation committed to increase the impact and visibility of customer experience professionals

exchange4media Staff Jul 29, 2016 8:01 AM

This acquisition will help scale its breadth of analytics offerings; entry into artificial intelligence, machine learning capabilities

exchange4media Staff Jul 22, 2016 5:27 PM

The study looks at how integrating and aligning channels – stores, e-stores, mobile apps and social media – omni-channel retailing has provided a flexible and seamless shopping experience for customers

exchange4media Staff Aug 27, 2015 8:41 AM

Left-brain dominance has resulted in marketing being relevant once again, not just to customers, but to marketers as well, says Ajay Kelkar of Hansa Cequity

Ajay Kelkar Aug 20, 2013 8:09 AM