hamleys

Lego Group to launch product range for ‘The Lego Movie 2’  

New range of Lego assortment is first-of-its-kind in the brand’s history and will cater to all genders across age groups

exchange4media Staff 30-January-2019

OnePlus, Amazon and 42 brands team up with Star Wars: The Last Jedi

The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others

exchange4media Staff 14-December-2017

Imagica in talks with kid's channels to bring character-specific rides by March-April

Raveendra Singh, Associate Vice President, Marketing and Sales, Imagica, spoke about getting characters-specific rides and attractions, scaling up their events and tapping new brands and segments of audiences

Madhuwanti Saha 24-November-2017

Disney India's brand associations for 'Cars 3' pegged at Rs 110 crore in retail sales value

For ‘Cars 3’ Disney India has tied up with 40 brands across categories including Amazon.in, Hamleys, Mattel, Funskool and more

exchange4media Staff 21-June-2017

Disney India’s brand tie-ins at Rs 30 crore for Star Wars: The Force Awakens

Disney India is pulling out all the stops as it gears up for the biggest release of the year this weekend, as Star Wars: The Force Awakens finally arrives at cinemas in the country with 50 brand tie-ins.

exchange4media Staff 24-December-2015