Hamleys opens 9th store in the GCC in Kuwait

The 1170 square meter store is located at The Avenues mall in Kuwait

by e4m Staff
Published: Jun 2, 2025 2:23 PM | 1 min read

Hamleys has launched a 1170 square meter store at The Avenues mall in Kuwait.

The store was opened on 31st May 2025.

Located in Kuwait’s largest and most prestigious lifestyle destination, The Avenues spans over 1.3 million square meters and features more than 1,000 stores across 12 themed districts, making it the perfect stage for Hamleys to enchant a brand-new audience.

This milestone opening marks Hamleys’ debut in Kuwait and its 9th store in the GCC.

Sumeet Yadav, CEO of Hamleys Global, says: "We’ve been eager to open in Kuwait for quite some time, and The Avenues marks a significant and exciting moment in our journey to spread joy and wonder across the region. This store brings with it not just our iconic British heritage but a contagious spirit of fun, laughter, and smiles for everyone, young and old. The response to Hamleys’ arrival in new markets has always been tremendous, and we’re confident that Kuwait City, with its world-class mall, will be no exception. As we continue to expand across the GCC, with locations in premier ‘The Avenues’ is the perfect stage for us to connect with more families and continue our mission to bring the magic of play to children everywhere."