digital

The campaign is being executed via contests on various social media platforms such as Facebook, Instagram, Twitter, LinkedIn and YouTube through a series of interesting customer engagement activities

exchange4media Staff 1 day ago

Until now the ads were available only in Hindi, Bengali, Tamil and Malayalam

exchange4media Staff 1 day ago

Vignesh Vellore, Co-Founder, The News Minute, speaks about their unique brand positioning, the future of digital media and getting into the vernacular news space

Neethu Mohan 1 day ago

The campaign aims to engage with cricket enthusiasts of India and understand their favourite spot while watching an ICC World Cup 2019 match

exchange4media Staff 2 days ago

Xaxis’s partnership with Toggle provides an opportunity for brands to tap into new audience segments with immediate access to 17% of Toggle Unique Video Viewers

exchange4media Staff 5 days ago

Asia Pacific ad spend to grow 4% in 2019, taking total investment to US$216 billion

exchange4media Staff 5 days ago

The entries were divided into 5 major categories and 36 sub-categories, says Jury Chair Suresh Narayanan, Chairperson and Managing Director, Nestle India

exchange4media Staff 5 days ago

For the #MyTikTokStory campaign which started from 8th June and lasts until 15th June, ScoopWhoop will post videos in different categories, including humour, entertainment and lifestyle on TikTok

exchange4media Staff 6 days ago

‘53% of the world’s internet users are located in the Asia-Pacific region’

exchange4media Staff 6 days ago

Sarfaraz Khimani, Co-CEO, Performics India, and Anurag Gupta, CEO, Columbus India, explain the importance of Performance Marketing with case studies

Priyaankaa Mathur 6 days ago

A social media contest is being conducted on UFO Moviez social media platforms, encouraging participants to post their selfie video wishing their fathers on Father’s Day

exchange4media Staff 1 week ago

Under this partnership, Amnet and zeotap will work together to reach the right target audience, expand the horizon of targeting capabilities and thus, further leverage the untapped audiences

exchange4media Staff 1 week ago

Shridhar Mishra, VP, Digital Sales, Asianet News & Entertainment Pvt Ltd, speaks about the brand’s presence in multiple vernacular languages, innovations on the Ad Tech front and more

Neethu Mohan 1 week ago

Prior to this, Verma has worked with firms like nexGTV, Saavn, Saavn Interactive, BrahmaX and SmasHits.com

exchange4media Staff 1 week ago

To find out more about these trends, join master classes & workshops at #TechManch, followed by Indian Digital Marketing Awards (#e4mIDMA) curated by exchange4media

exchange4media Staff 1 week ago

#TheManGotGame campaign is a social media led gamification experience

exchange4media Staff 1 week ago

Mirroring global patterns, time spent on mobile internet shows remarkable growth in India as well, going up from 9.4 mins daily in 2013 to 54 mins this year. It is expected to reach 79 mins by 2021

exchange4media Staff 1 week ago

This year, we have a whole lot of entries in Digital, a category in which entries from India have traditionally been known to falter

Neeta Nair 1 week ago

Ramchandani, Co-Founder, Chief Creative Officer, Blink Digital talks about their campaign entries and expectations for Cannes Lions 2019

Noel Dsouza 1 week ago

Advertisment

Advertisment

Advertisment

Advertisment