The movie has been trashed by critics and movie-goers alike. We find out how this dents the brands associated with the movie.

Dolly Mahayan Jun 21, 2018 8:53 AM

Though the electronic security players have not been traditionally spending big on advertising and marketing but that strategy has is no longer the norm now

Ruhail Amin Sep 29, 2017 8:55 AM

The brand custodians were excited and enthusiastic about their association with Bigg Boss at a press conference held in Mumbai on Tuesday evening. They are looking forward to an exciting season ahead.

Ronald Menezes Sep 27, 2017 8:18 AM

CP Plus launches brand recall OOH campaign in Delhi

CP Plus have once again exclusively tied up with JCDecaux in order to run their brand recall campaign in Delhi

exchange4media Staff Sep 16, 2016 5:45 PM

Micromax, Videocon, Force, Timex, Relispray, Astral Pipes make a beeline to associate with Sultan

Most of these brands have been leveraging their association with Sultan through separate advertising campaigns and contests which are running on TV

Sarmistha Neogy Jul 5, 2016 7:55 AM

CP Plus unveils new campaign on security and surveillance products

Campaign idea was to leverage the prevalent cultural contextualisation of security in India. Campaign tagline is ‘Uparwala Sab Dekh Raha Hai’

exchange4media Staff May 2, 2015 8:09 AM