cord-cutting
FAST viewers also spend more time on CTV overall, averaging 3.4 hours a day compared with 2.9 hours across the entire CTV audience
e4m Staff Aug 19, 2026 5:33 PM
The subscriber base is increasingly shifting to either over-the-top (OTT) platforms or free dish services
While pricing changes in the new RIO are seen as a necessity for the broadcast industry battling content costs among other setbacks, some fear that the price rise may do more harm than good
Sonam Saini Jan 5, 2024 8:36 AM
Cord-cutter homes are currently estimated to be a minuscule 0.5 million and will continue to remain insignificant by 2026 according to the latest CII KPMG report released recently
exchange4media Staff Nov 28, 2022 11:38 AM